Fresh off its $1 billion acquisition by E.l.f. Beauty, the Bieber-founded skincare line is making its brick-and-mortar debut. A month after its $1 billion acquisition by E.l.f. Beauty, Hailey Bieber’s skincare brand Rhode is heading to Sephora.

Sephora will be offering Rhode products both online and in-store from 4 September for those living in the US and Canada. Although the products won't be available in UK stores from the same date, Sephora is expected to take Rhode to the other side of the pond later this year.