In an interview with The Verge, CEO Sundar Pichai addressed claims of declining traffic, saying "we are sending traffic to a ...

Independent analyses suggest Google’s AI search strategy is indeed having an impact. Search impressions—the number of ...

Google’s AI‑driven overviews are cutting website traffic for hundreds of reputable sites. Recent research has revealed that ...

StatCounter says Bing has increased its worldwide search share to 11.6 percent, a 3.4 percentage point increase from two ...

Generative AI like ChatGPT impacts online news traffic, threatening revenue. Publishers explore GEO & legal battles arise ...

As people increasingly turn to AI chatbots like ChatGPT for quick and conversational answers, most marketers remain ...

Google launched AI overviews a year ago, and it's been a big success, fending off the GenAI competitors threatening its top ...

OpenAI abruptly removed a ChatGPT feature that made conversations searchable on Google, sparking privacy concerns and industry-wide scrutiny of AI data handling.

Have you ever googled something but couldn't remember the answer a short time later? Well, you're probably not alone.

As Google continues its shift to AI-based search, it's tempting to think of the potential search spin-off as a way to escape that trend. However, you may find few refuges in the coming years.