Per the report, 71% of Gen Z adults and 74% of millennials surveyed said they drink alcohol either at home or at restaurants.

From canned margaritas to dehydrated fruit infusion kits, companies large and small are racing to make cocktails easier to prepare and more portable.

Gen Z is starting to drink more alcohol, but data shows they feel the need to prepare an excuse if they're not indulging. It's forcing bars to change.

Increasingly appearing on trendy menus across the U.S., this rice-milk beverage has been around for more than 4,000 years.

A memorable bar is about more than just great drinks. It's also about the design, the lighting, the music, the barware, and all the other aesthetics that come together to create a mini ecosystem. A ...