Piers Morgan has caused a stir online with a recent string of posts about Beyoncé, whom the British TV personality jokingly accused of "cultural appropriation" in a Marilyn Monroe-esque Levi's photo shoot.

B eyoncé's new Levi's campaign -a denim-soaked nod to Marilyn Monroe-arrived in the middle of a broader online dispute ignited by Sydney Sweeney's American Eagle spot. Some conservative figures suggested a double standard that favored the pop superstar over Sweeney.

Piers Morgan ignited controversy with a tweet suggesting Beyoncé culturally appropriated Marilyn Monroe in her latest ad for a denim brand, sparking fierce backlash from the Beyhive. Morgan later claimed his comment was a joke,

Dionne Warwick doesn’t play when it comes to women, especially Black women. After Piers Morgan accused Beyoncé of “cultural appropriation” after her final Levi’s ad debuted, Warwick proverbially told Bey to get behind her as she fired off a snarky tweet that read,

Piers Morgan accuses Beyoncé of cultural appropriation over her Marilyn Monroe-inspired Levi’s ad, sparking fierce debate online.