The Detroit Red Wings are celebrating their centennial NHL season by bringing back an iconic center-ice logo. The Red Wings shared on Friday a video of the new logo, which features the Red Wings' 100th season decal under the word "Hockeytown," being installed at center ice at Little Caesars Arena.

Detroit — It's still Hockeytown, when it comes to Red Wings fans. And they made that point clear recently, as the team announced the "Hey Hey Hockeytown" design was the clear favorite in a multi-week fan voting process, making it the center-ice logo at Little Caesars Arena for the upcoming season.

The Detroit Red Wings are bringing back the iconic “Hockeytown” design as the center ice logo for the 2025-26 season.

After holding a fan vote to determine the logo for the upcoming season, the Red Wings announced Friday that the ‘Hey Hey Hockeytown’ design was the clear favorite.

As part of their Centennial celebration honoring the franchise’s illustrious history and iconic Stanley Cup championship legacy, the Detroit Red Wings are excited to share that the “Hey Hey Hockeytown” design emerged as the clear favorite in a multi-week fan voting process,