X’s new AI-powered social listening platform BrandRanx monitored brand sentiment before and during the game and crowned Kraft the “Most Disruptive,” driving the highest percentage of brand ...

The Super Bowl is the one day of the year when the commercials are just as exciting as the game. Or, in the case of this year ...

The ads airing during Super Bowl LX are chock full of celebrities, from A-list movie stars to pop stars to models.Which ...

Floral wire service company Teleflora created a Tele-Flora phone booth and placed it in a public space. When the booth’s phone rang, those who picked it up were prompted to answer the question: “This ...

According to new research from Burson, the workplace has emerged as a critical lever for building reputation capital. This ...

The rules of brand reputation are changing. Meaning today is shaped as much — if not more — by artificial intelligence (AI), algorithms and external audiences as by the brands themselves. While the ...

In moments of political and social upheaval, silence is often mistaken for neutrality. This was on full display last week ...

The PR Week: 2.5.2026 - Storm Tussey, Discover Puerto Rico It’s a huge week for Puerto Rico as its favorite son, musician Bad Bunny, prepares to headline the Super Bowl LX halftime show. Plus the ...

The PR Week: 1.29.2026 - Nick Kalm, Reputation Partners Kalm joins the podcast to talk about the corporate response to this weekend’s ICE-involved fatal shooting in Minneapolis and much more.

From the NFL and YouTube’s Creator Flag Football game to Stagwell Sports Beach Club, here were some standouts.