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Whether you're looking to revamp your SEO strategy, upgrade your toolkit, or stay ahead of industry shifts, this guide has ...

What's up with the Google AI Overviews click-through rates? Let's explore some math, sleights of hand and corporate miscommunications.

Visual brand profiles and new AI tools on search can now help showcase on brand merchant imagery, videos and promotions.

These are really big and visible buttons that may encourage a higher click-through rate from the search results.

Third-party search services that use Bing are also offline, including DuckDuckGo, ChatGPT Search, Copilot and more.

WordPress version 6.5 now supports including the lastmod element within sitemaps files, which can help search engines understand which pieces of content are new or updated. This can help improve crawl ...

Your Money, Your Life seems to not apply to AI Overviews. Google advises users to run with scissors, cook with glue and eat rocks.

From creative updates, to immersive shopping ads, to new reporting, here's a recap of all the AI updates from Google's annual event.

Google advertisers can centralize and activate first-party data for more effective AI-powered campaigns via its Ads Data Manager tool.

Google is limiting actions to billing, appeals, security settings and account navigation for suspended Google Ads accounts ...