Commerce media must unite channels, teams, data, and measurement to reduce fragmentation and prove stronger returns for ...

Nevertheless, the humble store figures big in Honey Baked’s new holiday campaign for one reason. It’s the store where Kylie ...

Target is looking into putting digital screens in stores, but only in a way that wouldn’t disrupt the customer experience, a ...

Agency of the Year is ADWEEK’s flagship awards program highlighting the agencies setting the bar for creative and innovative ...

First debuted in 1995, the Victoria’s Secret Fashion Show grew into a global cultural phenomenon, attracting 12.4 million TV ...

MS NOW’s Ali Velshi will host a special on what is becoming a core election issue, the growing data center backlash.

American Express CMO Elizabeth Rutledge will retire in March 2027 after more than three decades with the financial ...

The partnership marks the largest multi-agency deal in the holding company’s history, according to Stagwell CEO Mark Penn, ...

Elsewhere, Oura offers a handy tour of the city, Pringles gives a tasty glimpse of the afterlife, Chipotle is giving away an ...

Following Clear Channel Outdoor Holding’s recently completed $6.2 billion acquisition by Mubadala Capital, the company is ...

Chief operating officer Nick Jeffrey sent a memo to staff on Monday, obtained by ADWEEK, that outlines a new organizational ...

For the past couple of years, Target and other retailers have encouraged advertisers to use incrementality to measure their ...