Mark Weinstein needs to find a Target-red necktie after being named CMO and guest experience officer for the retailer. Tasked ...
With more than 25 years of experience leading advertising, marketing, revenue operations and partnerships across some of the ...
Organizations that place value on creativity at the highest level will be in the position to unlock growth as the next era of ...
Fox News and MS NOW finished the week with gains in the Adults 25-54 demo in one of the measured dayparts during this ...
When an ad campaign starring female endorsers tanks with the public, it’s often the women who get blamed, whether or not they played a role in creating the ads. Even when the public ire centers on the ...
In Hargitay’s opening number, a parody of “I Love Rock ’n’ Roll,” both United Airlines and Marriott received valuable airtime. United got a beauty shot of a plane as Hargitay raced to do the opening ...
Picking up where “I Use Zoom” left off, “Zoom Got it Done” sees Yang’s fellow Saturday Night Live (SNL) alum Kate McKinnon ...
Sonos is kicking off the most significant brand repositioning in its history to win back customers after a 2024 faulty app ...
The brand’s latest campaign rewinds traditional “before and after” stories to focus on the moments where people choose to ...
The “Ready to Be Seen?” campaign positions ZocDoc as an ally to patients who want to feel seen — and be seen — by healthcare ...
The move is rooted in a broader thesis, which holds that in-person marketing will grow more valuable as trust online degrades ...
Stagwell-owned agency Assembly has named Liz Rutgersson as its new CEO with a global and North American remit. In the role—which she starts on Monday—Rutgersson is tasked with driving growth, ...
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