Joaquina and e.l.f. collaborated on the song, “Ya no estoy,” for the brand’s second music album. This isn’t e.l.f.’s first ...

Scope3 is trading emissions measurement for agentic advertising, but could the open standards powering that future undercut ...

The healthcare marketing company hosted an awards evening to celebrate AI-driven advancements in the industry.

Credit Karma wants to remind Gen Z that financial confidence is not just a practical way to live but also an emotional state ...

The move could help the beleaguered adtech company keep staffers whose stock options have lost most of their value.

With the sponsorship, Michelob Ultra will activate around NHL tentpole events, including the Stanley Cup Playoffs, the NHL ...

During an investor day presentation on Wednesday, McDonald’s leadership revealed that it is rolling out McDonald’s Media ...

On Thursday, journalists from CNN, MS NOW and Politico returned to the White House after a federal court temporarily lifted ...

As the adage goes, records were meant to be broken, and that is exactly what happened in the 2025-2026 TV broadcast season ratings. NBC News’ Today ended ABC News’ Good Morning America 14-year run as ...

Execs also highlighted its expanded connected TV reach via partnerships with Amazon, Roku, and LG, and its ability to create physical in-store activations with brand partners. The company is now ...

Mary Yee is SVP of marketing at Sony Interactive Entertainment, where she oversees the PlayStation brand globally across hardware, peripherals, network services, subscriptions, digital retail and ...

Mitchell Parton is ADWEEK's senior commerce reporter, covering retail media as well as the rise of agentic and social ...