Todd Parsons is joining marketing insights firm Prodege as CEO; his first day is Oct. 1.

When Siddharth Taparia snared the CMO job at JLL in 2021, he was joining a global real estate services giant with 112,000 employees working out of 300 offices in more than 80 countries. But those big ...

The health insurance company launched a new marketplace brand, called Lucie, and recently refreshed the Oscar brand to appeal to its individual buyer audience. Oscar Health is betting on consumer ...

At Brandweek, the nonprofit’s director of brand explained why ubiquity without attribution is an existential threat, and how ...

Gravel got her start selling after being inspired by Joan Rivers, another longtime QVC host who sold bee pins that were ...

The multi-year licensing partnership with BBC Studios brings Bluey to Barbie, Hot Wheels, Fisher-Price, Polly Pocket, and UNO ...

Gold House co-founder Bing Chen explains why brands should consider not trying to be everything, everywhere, all at once.

Crocs chief brand officer Terence Reilly demonstrated the brand’s ‘audacious’ social strategy live at Brandweek.

The brand has also achieved its success while taking on several challenges, such as a shorter shelf life. Because of its real ...

This action-packed event features five on-site brand partners: Colgate Optic White, Planet Fitness, State Farm, Wayfair, and ...

The OpenAI CEO says the industry needs to learn from failures as increasingly capable models take on more autonomous tasks ...

While both female-founder-led businesses have founders that are very involved, they both have outside investment. Private ...