A customer B2B portal for sales and support has become a top priority for many companies as orders increasingly move online. More and more customers want to handle as many processes as possible ...

SAP Commerce Cloud, SAP Sales Cloud, and SAP Service Cloud have been recognized as 2024 TrustRadius Top Rated award winners across multiple categories. We’re honored to receive these awards, which are ...

Among all the potential use cases for generative AI in business, marketing is at the top of the list. But a survey of marketing leaders shows that while leaders see benefits with the technology, ...

B2B sales journeys are dynamic and complex, involving numerous stages, stakeholders, interactions, and variables. But B2B selling also is equal parts data science and relationship building. ‘The art ...

The projected growth of the global retail internet of things market to $147 billion by 2028 reflects the expanding adoption of smart devices and sensors by retailers. Businesses equip their stores, ...

In today’s competitive automotive market, the customer experience doesn’t end when a car is sold – it goes far beyond. One of the key elements that sets a company apart from its competitors is the ...

Benjamin Picard is an experienced professional in the world of presales and solution advisory. Having spent the majority of his career specializing in the topic of customer experience, he has worked ...

More than ever, digital commerce is becoming a greater percentage of overall B2B sales. This means organizations need to shift from an “acquisition at any cost” mentality to a focus on generating ...

Taylor Swift has been a very busy woman. In 2023, amid her Eras Tour, Swift became the first singer to achieve billionaire status solely through her music and concerts. Unbeknownst to anyone but a ...

With advanced AI algorithms serving customers a curated and instant experience in so many areas of their lives, CX expectations are high. In addition, rising prices have made consumers more discerning ...