Starting in New York and Southern California, Starbucks is enhancing its stores with premium features aimed at cultivating a “coffeehouse vibe,” as part of Niccol’s Back to Starbucks plan.

The changes come after Starbucks took a hit when its baristas went on strike before Christmas, global sales dropped and waiting times in stores grew longer.

Starting in New York and Southern California, Starbucks is enhancing its stores with premium features aimed at cultivating a “coffeehouse vibe,” as part of Niccol’s Back to Starbucks plan. Among the ...

Starbucks remains the world’s largest coffee chain, but the Seattle-based company has reported five straight quarters of declining sales at U.S. stores open at least a year, amid growing competition ...

Starbucks unveiled a new coffeehouse design as part of its overall plan to regain its place as the ultimate third place.

Starbucks’ “coffeehouse of the future” is not revolutionary, but the Bridgehampton renovation made the store feel modern. The design was minimalist, with a mix of light and dark-brown wood ...