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Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring demand for the powdered green tea.

Since matcha is a more concentrated form of green tea, it offers a stronger dose of beneficial compounds and is generally considered to be healthier than green tea, but with more caffeine.

Matcha is the new drink of choice at hip cafes worldwide, but Japanese producers are struggling to keep up with soaring demand for the powdered green tea. The word matcha means "ground tea" in ...

Global demand for matcha tea, with its vivid green colour and earthy taste, has gone supernova since the fall. But the popularity has led to a global shortage that is putting pressure on Japan's ...

Matcha is made from ground tencha, a type of green tea leaf that is shade-grown — giving it a more intense flavour and a deeper colour — before being steamed, dried, destemmed and passed through a ...

Matcha ado about something: Why more people are consuming the Japanese powdered green tea in India Updated on: 29 June,2025 08:53 AM IST | Mumbai Nasrin Modak Siddiqi | smdmail@mid-day.com ...

LOS ANGELES — At a minimalist Los Angeles matcha bar, powdered Japanese tea is prepared with precision, despite a global shortage driven by the bright green drink's social media stardom.

Matcha. It’s green. It’s grassy. And while beverages made with the powdered tea are all over social media, there’s one place they are missing: locally owned Seattle cafes. Supply problems ...

At a minimalist Los Angeles matcha bar, powdered Japanese tea is prepared with precision, despite a global shortage driven by the bright green drink's social media stardom."In the past two or three ...