For the third year in a row, Athletes Unlimited Softball will play games in front of the participants, families and fans of ...

Athletes Unlimited (AUSL) revealed their newest partnership with beauty giant Sephora. Sephora is the latest partner for AUSL ...

Athletes Unlimited will also air contests on its digital channels, including YouTube. The broadcast team is composed of Hall of Famer Sheryl Swoopes (color commentary), former coach Carol Ross ...

MLB and Sephora drive home big wins for women's softball as the first AUSL season nearly doubled the sport's viewership on ...

Mira Shane [Photo: courtesy Athletes Unlimited] Each league’s games all takes place in one location, like the NBA’s COVID bubble format.

Former Kentucky Softball player Erin Coffel was named the Most Valuable Player of the 2025 Athletes Unlimited Softball League ...

How To Watch 'Athletes Unlimited: A Pro Sports Revolution' When: Saturday, Oct. 29 Time: 1:30-2 p.m. ET TV: CBS Online streaming: fuboTV (Try for free. Regional restrictions may apply.) ...

MLB said Thursday it was making a strategic investment, which is north of 20%, in the Athletes Unlimited Softball League of an undisclosed amount for operational costs and a commitment to help it ...

Jade Hewitt and Mary Kate Ridgway photographed 126 games and events combined throughout 2024. Hewitt leads as Director of Photography for Athletes Unlimited, while Ridgway joined Lacrosse as a ...

Today, Athletes Unlimited and ESPN announced a new multi-year broadcast deal for professional softball and lacrosse. Over 160 live games will air exclusively on ESPN properties over the next two ...

Athletes Unlimited initially launched AU Softball in 2020. A year later, it did the same with AU Volleyball. And last summer, AU Lacrosse launched.