As is tradition, Google has already shown off at least one of its new Pixel phones before it's announced. The front page of the Google Store currently features a short video teasing one of the Pixel 10 smartphones the company is announcing on August 20.

As we noted last week, Google also often uses its events to announce other products like the Pixel Watch 3, which was unveiled at last year’s summer event, or the Pixel Buds 2 Pro wireless earbuds before that.

Google Pixel AI features that will make you rethink your smartphone experience right now Google Store has finally released a teaser video that showcases the Pixel 10 Pro design, consisting mostly of the rear panel in a new grey shade,