diginomica

Get off the phone! From 'fluffy' to data-driven - how BT Group is managing its journey to an omni-channel CX balance

BT was drowning customers in too much information at a time when they just wanted a simpler approach to getting answers.
diginomica

diginomica enterprise data health research - the data is broken and everybody knows it

Enterprise technology leaders respond to the Enterprise Data Health Study - and in several cases extend its findings in directions the research didn't fully anticipate.
diginomica

Every GPU has to work with PyTorch to reach the market - so who's making sure it stays open?

Every time a new chip ships and a CEO takes the stage to announce it, there is a question that does not get asked from the ...
diginomica

Slack in the real world - making Mr Beast roar and the Engine rev up with context

First up Mr Beast. Salesforce has been seen in public a lot in the company of Mr Beast of late, since CEO Marc Benioff got ...
diginomica

How Acclaim Autism cut patient onboarding from six months to four days with Appian

Process automation and AI are transforming how a Philadelphia autism care provider connects families to the help they need ...
diginomica

Look what the Easter Bunny brought Hubspot customers - a shift to outcome-based pricing for Customer and Prospect Agents

HubSpot is moving two of its AI agents to an outcome-based pricing model, becoming one of only a few AI Agent vendors ...
Diginomica

Stuart Lauchlan

Stuart Lauchlan has been tracking and commenting on the enterprise IT market for 31 years during which time he's managed to amuse, inform and irritate buy and sell side participants in equal and ...