diginomicaOpinion

Workday Elevate - what kind of AI do you want? Customers share AI success tactics - and how employees bought in

One big thing has been missing from the keynote stage this year - customers going in-depth on AI success, including the rough ...
diginomicaOpinion

Mid-week meltdown - is the UK Government hellbent on making us think Elon Musk has a point when he cries 'fascism'?

Here at diginomica we’ve made no secret of the bemused contempt with which we regard the childish tantrums from Elon Musk ...
diginomica

UiPath's Maestro Case takes orchestration into chaotic work – and an Australian telecom is eight months in

UiPath's new Maestro Case capability tackles the kind of dynamic, exception-heavy enterprise work BPMN orchestration was ...
diginomica

AI's 'Verification Tax' is real as Sage and IDC warn that Finance leaders are having to adapt to meet a fresh challenge

What's the point of automating processes to save time if you still have to spend time checking for accuracy? An AI ...
diginomica

Five startup lessons for data streaming enterprises

Confluent's Tim Graczewski on what enterprises can learn from startups - solving problems before fixing architecture, ...
diginomica

Generative Engine Optimization isn't the new SEO. Here's what brands need to do instead

Some marketers are trying to game large language models like they did with search engines. It didn’t work then, and it won’t ...
diginomica

Coupa tees up outcome-based pricing - 'No SaaSpocalypse for us, we've always been a network'

Coupa will switch from a seat-based subscription model to outcome-based pricing later this year as part of its transformation ...
diginomica

Tokenomics - the worldview according to Nutanix CEO Rajiv Ramaswami as AI ROI dominates CIO priorities

Since the third quarter of 2025, a plethora of enterprise technology vendors have released observability and governance platforms as they respond to the struggle CIOs are having with containing AI ...