American Eagle has reportedly removed several videos from its social media channels associated with the brand’s Sydney ...

Why Reddit is the best place for brands to build credibility in health From women’s wellness to chronic condition care, pharma brands are finally waking up to Reddit’s power as a go-to hub for real ...

The beer ad, called Brewmite II, is inspired by the movie Bloodsport. Like in the tournaments themselves, unexpected heroes emerge in brand marketing each March. Through a Netflix partnership and ...

Shamrock Capital acquires Penta Group The Los Angeles-based investment firm also has stakes in Highwire PR and The Lede Company.

Case study: The inside story of Dr. Squatch’s Sydney Sweeney bathwater-infused soap By Eric Berger, July 30, 2025 Dr. Squatch SVP of global marketing John Ludeke shares how the campaign came about and ...

The Washington Post’s ‘TikTok Guy’ Dave Jorgenson launches media company By Julia Walker, July 22, 2025 Jorgenson, the face of The Post’s viral TikTok and YouTube accounts, is resigning to launch ...

The job cuts came on top of last year's 4,100 headcount reduction. Meanwhile, the U.K. Competition and Markets Authority ...

Earned to owned: How 4 brands are creating winning content with their own newsrooms Brands and their agency partners talk about on how they refocused earned media campaigns with owned media strategy.

Emmanuel Duverneau’s TikTok culinary career, from family recipes to Gordon Ramsay collabs Duverneau’s fusion of Haitian recipes and upbeat dancing built an online following of over 5 million inspired ...

Orchestra hires former Treasury aide Lily Adams as MD Adams joins the executive advisory practice, reporting to CEO Jonathan Rosen.