The Creative Impact track brings effectiveness to the heart of the sprawl that is the Cannes Lions Festival; in our new report, WARC’s editors bring you 10 effectiveness trends from advertising’s ...
Contains the campaign video of 'Tui Catch A Million' for Tui Beer by the agency Saatchi & Saatchi/Apollonation in New Zealand.
This line-up of the Creative Impact content stream draws inspiration from a diverse spectrum of visionaries and thinkers that will help inspire your work.
Canon, a camera and printer brand, aimed to redefine its presence at the Drupa 2024 print exhibition in Düsseldorf, Germany, by transforming a high-stakes event into a long-term commercial opportunity ...
Soft drink brand Coca-Cola used a multimedia campaign to develop a long-term role for the brand by associating it with the Thadingyut festival in Myanmar. Soft drink brand Coca-Cola used a multimedia ...
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