Independent analyses suggest Google’s AI search strategy is indeed having an impact. Search impressions—the number of ...

Google users are less likely to click on sources cited in AI-generated search summaries, according to a study by the Pew ...

Website links displayed within Google’s AI Overviews saw minimal click-through rates (1 per cent) as well, as per the study.

Liz Reid, head of Search for Google, Demos AI Mode. More Complicated Trip Planning. AI Mode is more advanced, and that means users can perform complicated searches in one go, the company said.

However, AI Overview is different; it poses a threat to substantial investments in SEO efforts. For businesses dependent on search rankings, the uncertainty surrounding AI Overview is alarming.

Alphabet's management has indicated that the company is adjusting fine to the rise of artificial-intelligence search results, but some analysts aren't so sure about the long-term picture. Google isn't ...

Google's own view on the impact of the March 2024 update is unsurprisingly positive. The company said it was hoping to reduce the appearance of unhelpful content in its search engine results ...

Google's announcement of new features for its generative AI search experiment reveals telling details about the company's vision for the future of its core product. On Wednesday, Google ...

The study, from MIT Lab scholars, measured the brain activity of subjects writing SAT essays with and without ChatGPT.

AI search providers such as OpenAI and Perplexity will eventually supplant Google and other conventional search engines, Cue said Wednesday. Apple plans to add those options in Safari down the ...

At first glance, Web Guide seems like a marriage between AI Mode and regular Search. Google says it aims to 'group web links ...