News

How IMAX Is Rewriting the Rules of Theatrical Re-Releases

IMAX is driving a re-release boom, and the rest of the industry is following suit. Boardroom dives into how this strategy is ...

After Missing F1 In IMAX, I'm So Glad We All Have A Second Chance To See Brad Pitt's Big, Beautiful Face In The Premium Format

In fact, F1 will be back in IMAX auditoriums as of next Friday, August 15th. Tickets are about to go on sale on August 8th, ...