Katie Zacharia would succeed Karoline Leavitt as President Donald Trump’s top spokesperson. by Jeremy Sodergren ...

Some luxury car brands strictly target male audiences. However, Genesis is deploying Korean hospitality and cultural trips to ...

The comedian and writer advises marketers on creating integrated content that consumers don’t automatically skip. by Saleah Blancaflor ...

X’s MLB Gametime, Prime Video’s Emmy Awards deal: broadcast entertainment is shifting to social and streaming platforms A weekly roundup of app and tech news.

Zohran for NYC senior adviser Zara Rahim and ‘Subway Takes’ filmmaker Anthony DiMieri discussed their social media strategies ...

As Gen Z drinks less coffee than older generations, Nespresso is working with the fitness platform to integrate into athletes ...

The reality is data centers can be very unpopular. So companies are adopting local public affairs strategies that prioritize ...

The Kansas City Chiefs coach has a well-known love of cheese and offensive play calling. Kraft Heinz combined the two and let fans call an audible.

Individual reflections on health crises or emergencies can have a powerful impact on others. This week’s edition features a few such stories, including from Jim Weiss, the founder of Real Chemistry ...

With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere. Big improvement ...

In South Korea, PRWeek’s Diana Bradley gets a test drive of Maggie Gyllenhaal's 'Flesh Impact' short film.

With the NBA and NFL seasons underway, comms pros from Barstool Sports, Foot Locker, Good Karma Sports and Breakr discussed ...