Individual reflections on health crises or emergencies can have a powerful impact on others. This week’s edition features a few such stories, including from Jim Weiss, the founder of Real Chemistry ...
With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere. Big improvement ...
In South Korea, PRWeek’s Diana Bradley gets a test drive of Maggie Gyllenhaal's 'Flesh Impact' short film.
With the NBA and NFL seasons underway, comms pros from Barstool Sports, Foot Locker, Good Karma Sports and Breakr discussed ...
SiriusXM’s Built With Audio event focused on keeping audio ads human in the AI era. by Julia Walker ...
Bader Rutter and the Veterinary Hope Foundation launch grassroots campaign to drive awareness ahead of World Mental Health ...
Ben & Jerry’s cofounder Ben Cohen discussed the brand’s historical social mission and Free Ben & Jerry’s campaign strategy at ...
Brands are showing that the best nostalgia isn’t borrowed from the past; it’s built through the rituals, characters and experiences consumers will remember in the future, says Craveworthy Brands’ ...
In its Reputational Risk Index for Q3, the council outlined the top 10 reputational challenges facing companies. AI has ...
The work carries a minimum obligation of $65 million. Before their combination, both Golin and Ketchum had experience working ...
Prudencio joins Brunswick as a partner, based in London. by John Harrington ...
A senior crisis communications specialist who spent 15 years at FGS Global is set to become a partner at strategic advisory ...
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