Zohran for NYC senior adviser Zara Rahim and ‘Subway Takes’ filmmaker Anthony DiMieri discussed their social media strategies ...
As Gen Z drinks less coffee than older generations, Nespresso is working with the fitness platform to integrate into athletes ...
The reality is data centers can be very unpopular. So companies are adopting local public affairs strategies that prioritize ...
The Kansas City Chiefs coach has a well-known love of cheese and offensive play calling. Kraft Heinz combined the two and let fans call an audible.
Individual reflections on health crises or emergencies can have a powerful impact on others. This week’s edition features a few such stories, including from Jim Weiss, the founder of Real Chemistry ...
With more consumers craving interaction and experiences from brands, agencies have elevated the events management space into a key cog of the integrated, digital communications sphere. Big improvement ...
In South Korea, PRWeek’s Diana Bradley gets a test drive of Maggie Gyllenhaal's 'Flesh Impact' short film.
With the NBA and NFL seasons underway, comms pros from Barstool Sports, Foot Locker, Good Karma Sports and Breakr discussed ...
SiriusXM’s Built With Audio event focused on keeping audio ads human in the AI era. by Julia Walker ...
Bader Rutter and the Veterinary Hope Foundation launch grassroots campaign to drive awareness ahead of World Mental Health ...
Ben & Jerry’s cofounder Ben Cohen discussed the brand’s historical social mission and Free Ben & Jerry’s campaign strategy at ...
Brands are showing that the best nostalgia isn’t borrowed from the past; it’s built through the rituals, characters and experiences consumers will remember in the future, says Craveworthy Brands’ ...