Apple Vision Pro was released in early February in the US. Following the hype, sales declined, and Apple has found it hard to keep customers … The post Will Apple launch a cheaper Vision Pro? appeared first on BGR.

Apple does not plan to launch a second-generation version of its Vision Pro headset until the end of 2026, Bloomberg's Mark Gurman reports.

Apple Vision Pro headset production is reportedly being cut, sales are reportedly “way down.” But but but wait: Wasn’t the Vision Pro meant to change the world of VR/AR, ushering in an era of spatial computing?

Apple doesn't plan to launch a second generation of the Vision Pro until the end of 2026. That's the word of Bloomberg's Apple aficionado Mark Gurman, who suggests in his latest Power On newsletter that the Cupertino company is currently focusing on methods to bring the cost down.

Apple’s latest Vision Pro road map doesn’t currently call for a second-generation model until the end of 2026, though the company is trying to figure out a way to bring a cheaper version to market before then. Apple is still flummoxed by how exactly to bring down the cost, I’m told.

It's also interesting that the Apple Vision Pro swiftly faded from online discussion after much fanfare. As Fast Company points out, Google Trends data shows that general interest in the Apple Vision Pro completely dropped shortly after its release and has continued on a downward trend.

I paid a lot of money for the privilege of getting an Apple Vision Pro brand-new in February. All-in, with optical inserts and taxes, I financed a little over $3,900 for the 256GB version of the headset. A day or so ago, I made a mistake that I’m sure many early adopters are familiar with: I looked up how much it’s been selling for on eBay.

Apple has been soliciting Vision Pro feedback since the device launched, but this week, the company has picked up on sending out surveys.

A recent report suggests that Apple Vision Pro 2 will launch in 2026, and a cheaper model is being worked on for release before then.

Despite months of anticipation and rumours leading up to its February launch, Apple’s Vision Pro headset is reportedly failing to meet expectations. A recent report by Apple analyst Ming-Chi Kuo claims that the company has cut production orders for the Apple Vision Pro VR headset in 2024,