The AI boom may still be surging, yet brands are starting to draw lines in the sand around marketing tasks for which they ...

A year after more creators than ever flocked to the Croisette for the Cannes Lions International Festival of Creativity, ...

A TikToker who goes by Miri and works at a Chick-fil-A in Southern California for months has been posting about her employee ...

Also: How the American Privacy Rights Act could end ad targeting, Walmart opens up access to its data trove, and more in this ...

Procter & Gamble Co. boosted its profit outlook as the maker of Pampers diapers and Dawn dish soap couples steady price ...

Johnston & Murphy unveils campaign, Accenture Song appoints new practice lead and Raw Sugar Living names first creative ...

A major privacy and data protection law currently proposed in the U.S. is threatening to ban targeted advertising, according ...

WNBA hits a new record thanks to Caitlin Clark and a top marketer returns to Crocs—plus, why it was a bad week for Nike and ...

Creating a new product category is the dream of many B2B marketers. What could be more differentiating than being in a ...

Phoebe Bain is a senior reporter at Ad Age, covering influencer marketing and DTC brands. Bain joined Ad Age in 2022 after ...

The midnight drop of “The Tortured Poets Department” had some brands working into the wee hours of the morning.

Attendance soars 40% at the MMA-backed event, which featured X discussing brand safety and plenty of opportunities to network ...