AMC poured money into advertising the Alliance, which initially sold very well. But as gas prices dropped in the mid-’80s, so did the demand for economy cars.

As part of a new deal with American cinema advertising company National CineMedia Inc., starting next month, AMC Theatres will be delaying the start times of movies even more.

AMC said that its AMC Stubs members will get a price reduction of 50% off adult-evening base ticket prices all day long on Wednesdays. "Realistically, we could not afford to have made this change ...

AMC, the movie theater chain, reversed course six years after it rejected a proposal to show more ads before movies, fearing a negative reaction from customers.

AMC Theatres has agreed to show pre-movie advertising before features begin as part of a new deal with National CineMedia, The Hollywood Reporter has confirmed.. Starting July 1, AMC will run a ...

AMC Theaters will show ads during the trailers starting July 1 in a bid to boost revenues. Rival chains including Regal and Cinemark have had pre-show advertising since 2019. Attendance at AMC's ...

AMC responded to news today that they're running more ads before movies. Essentially, ... AMC Theatres, will start running more advertising during their pre-shows beginning July 1.

Moviegoers headed to their local AMC theater can expect to see more ads before movies starting on Tuesday as a deal with ad giant National CineMedia takes effect.

AMC reaches agreement with National CineMedia to run more advertising in theaters. AMC to receive a cut of ad sales. Stock up 0.29% at $3.41.

AMC Networks (which includes AMC, BBC America, Shudder, Acorn TV, IFC, AMC+ and more) isn’t yet going so far as to say AI will be used to generate images or scripts for its actual shows.

EXCLUSIVE: Following yesterday’s flurry of dramatic exchanges involving AMC, the National Association of Theatre Owners and Universal, Regal Entertainment owner Cineworld Group has now added its ...