You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. More than a decade after Meta spent $19 billion to buy WhatsApp, the world’s most popular messaging ...

Ads and tracking have turned TVs into privacy nightmares. Both are so widespread among smart TVs that I’ve written a guide for avoiding them. One recommendation in that guide is to use a computer ...

Viewers used to try to avoid ads at all costs, but lately they've become more open to them to avoid rising streaming costs. This is definitely what you’d call a full-circle moment. Fifteen years ago, ...

For years, Windows users have complained about “ads” touting Microsoft services, showing up in various places. Now the alarm bells should be seriously ringing: Microsoft has publicly disclosed plans ...

Marketing executives have spent decades perfecting ways to measure advertising effectiveness. Brand recall studies, aided awareness surveys, and post-campaign research all ask variations of the same ...

Ads in Microsoft Windows’ Start menu are nothing new, and it’s no surprise that they’re coming to Windows 11. Microsoft has been testing ads in beta releases, and this week the update that places ...

Even Apple One subscribers can’t turn disable the new feature.

The TV business isn’t just about selling TVs anymore. Companies are increasingly seeing viewers, not TV sets, as their most lucrative asset. Over the past few years, TV makers have seen rising ...

Display ads are a form of pay-per-click (PPC) advertising, where marketers pay each time someone clicks their visual ad rather than a text ad. While traditional PPC campaigns—like Google Search ...

If there's one thing that bothers me in this modern era, it's advertising. I understand companies have to pay the bills, but sometimes ads can become a bit much. Even worse, some ads feel like a ...

Learn how Google Ads placement targeting works – what it is, where to find it, how to block the junky sites, and whether it’s worth testing. What’s the narrowest, niche, specific type of targeting you ...

This article first appeared in the newsletter Your Local Epidemiologist. Pharmaceutical ads in the United States are annoying. Absurd. And almost uniquely American. In fact, only one other high-income ...