Jeans maker Levi's said in 2023 that it would trial the use of AI-generated model images as a way to "increase diversity". Following criticism, it clarified it would not scale back live ...

Jeans-maker Levi Strauss & Co. announced in March 2023 that it would use AI-generated models to "supplement human models." It later clarified that "we are not scaling back our plans for live photo ...

Google originally launched SynthID, its digital watermark for AI-generated content, as a way to detect whether an image was created using the company's Imagen model in 2023.Now, at Google I/O 2025 ...