New Balance has signed a multiyear deal with the WNBA. The agreement will make New Balance an official partner of the WNBA and will include broadcast, digital and retail content featuring Los Angeles ...
New Balance’s Y2K-inspired 9060 may not receive the amount of collaborations and marketing bestowed on many of the brand’s lifestyle models, but the sneaker is quietly one of the most popular pairs in ...
Forbes contributors publish independent expert analyses and insights. Tim Newcomb covers tennis gear/business, stadiums and shoe tech. American tennis star and 2023 U.S. Open champion Coco Gauff was ...