A new feature is meant to give advertisers better control over how AI Max optimizes their Google Search campaigns.

British board game designer James Wallis helped to design SE!ZE, with 16 pieces to match Chivas Regal 16.

Ad Age spotlights the behind‑the‑scenes pros powering 9 Super Bowl campaigns, from VFX and puppetry to business affairs and engineering, showing how ads make it from concept to the big screen.

At Possible in Miami, the high-profile chief talks tensions with Publicis, principal-based buying and the agentic future.

Virgin Voyages hosted more than 1,000 creators on a three-day cruise, marking its largest-ever creator campaign.

A campaign for energy company Plenitude shows how darker design choices cut LED billboard energy use.

While CMOs are seen as more loyal, fewer marketing departments are viewed as a profit center—and CMO performance grades are ...

The temporary change recognizes Runkel’s decades-long role shaping culture and operations at the shop.

Independent shops are leading the way in placing entry-level talent, challenging the notion that AI is replacing junior staff ...

Restaurant chains such as Starbucks, Burger King and Little Caesars are among the most active developers on ChatGPT, looking ...

Hiring the longtime CPG and restaurant marketer underscores a bigger push into brand-building as Chipotle scales its growth ...

The AI giants are advertising and building marketing teams to see who can emerge as the leader in a space that still needs ...