A new film stars Black Thought as the brand expands its “Drizzle the Mike’s” platform with a community initiative.

Marketers are having to contend with a proliferation of ads that can introduce competitors back into the organic conversation and even take swipes at their brand by name.

The surfable board holds 10 liters of ale, turning an argument about surfboard volume into a fun stunt.

Knowing when to push back can protect the work, strengthen client relationships and build better brands over time.

Marketers are having to contend with a proliferation of ads that can introduce competitors back into the organic conversation and even take swipes at their brand by name.

Freeman also discusses creating an agency environment where employees can stay for years.

Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.

Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year. Kraft Heinz is naming Dentsu’s Carat as its U.S. media agency following a ...

As the industry shifts beneath our feet this year thanks to AI, Cannes Lions made one thing clear: Keeping pace now demands collective action, not observation. There seems to be a growing urgency to ...

These 10 campaigns dominated their categories and impressed other juries in the festival.

Machado foreshadows his marketing strategy for Chipotle, including brand positioning, the use of AI and the importance of agency relationships.

Creators showed up big, AI got a reality check and other takeaways from the biggest global ad industry event of the year.