McGarrah Jessee CEO Britton Upham is calling on agencies to band together and push back on unfair pitch demands.

Claude Code, Replit and OpenAI’s Codex are proving useful to agencies’ internal teams and, in some cases, real client work.

Griffin’s “Life Needs a Biscuit” features a set of observational short films from documentarian Florian Habicht.

As consumers fluidly jump from social feeds to podcasts, search engines, and streaming apps, capturing meaningful attention ...

Google showed off Gemini AI in Display and Video 360; Meta revealed more automation and commerce hooks; Walmart and Vizio ...

A couple of talking ducks marvel at the fact that you can start doing the dishes without water in a Dawn Powerwash spot.

The viral “Fruit Love Island” TikTok series has racked up more than 200 million views and earned the account behind the ...

W+K campaign builds out a fictional rivalry, letting fans choose sides through themed meals and interactive content.

TV as a medium has reimagined its role in influencing consumer behavior.

These conferences focus on niches and underrepresented communities, but the financial and operational constraints persist for ...

Learn how mid-size brands move faster, spend smarter and build relevance. Join Ad Age’s Editors Roundtable in May to get ...

Happy Friday, and welcome back to Agency Brief. Hard to believe it’s nearly April, but here we are. This week, we’ve got the ...