What worked and what didn’t at the 2026 upfronts.

Hello, and welcome back to Agency Brief. The Cannes Lions International Festival of Creativity is right around the corner, ...

Purpose marketing expert Thomas Kolster reviews work from Ikea, McDonald's, Tuborg and more.

The Epoch-produced campaign highlights ordinary moments shared between people and their pets.

The industry's hottest boutiques share a common root. Ad Age explores why so many of them lead back to Droga5.

From transit hubs to city blocks, out-of-home occupies tangible spaces with hyper-targeted spectacle.

This local case shows that even small, fan-favorite marketers need to be cautious when experimenting with AI technology.

Erich & Kallman expands the humorous platform to spotlight protein-packed salads and snack bowls.

Courage Montreal’s campaign suggests skipping the games and going to countries competing in them.

L-R: Warner Bros. Discovery ad sales chiefs Bobby Voltaggio and Ryan Gould speaking onstage during the company's upfront presentation. (Mike Coppola/Photo by Mike Coppola/Getty Im ...

Ad Age explores why so many of them lead back to Droga5.

The snack brand’s summer campaign features David Beckham, Marshawn Lynch and a traveling fan tour.