Brooklyn Sports & Entertainment’s Laurie Jacoby breaks down how the owner of Barclays Center, New York Liberty and Brooklyn Nets is marketing live events and boosting fandom.
Dude Wipes’ “The Big Dump” from Powers of Reasoning spanned placements across seven channels, celebrity tie-ins and cultural moments.
For Taylor Farms, Hunterblu Media secured a spot last year in an exclusive TikTok pilot and drove a 19.4% increase in dollars per store via digital out-of-home. (Hunterblu) ...
Apple’s new automated bidding tool can drive app installs, but marketers say it still can’t chase the sales and subscriptions ...
Grant Gibbs and Ashley Gill (aka “A Twink and a Redhead”) on working with brands, including those that don’t seem familiar with the duo’s style of content.
X&O helped lay the creative foundation for the relaunch of Mr. Pibb and the agency's revenue nearly doubled in 2025.
Meta made a plea for AI optimism on Thursday, sharing a video that pushes back on the persistent skepticism around the technology’s future.
Profmed’s “finDR” campaign, by Retroviral and Faith & Fear, established a platform connecting unemployed doctors with medical facilities.
Nuuly is on a growth tear as consumers flock to its value proposition of renting clothes.
Small, independent agencies that have more maturely integrated AI into their workflows are growing revenue faster than their ...