The buzz around J.Crew’s influencer collaborations is the result of Chief Marketing Officer Julia Collier’s deliberate casting strategy: choosing content creators unexpected enough to catch consumers’ ...

The buzz around J.Crew’s influencer collaborations is the result of Chief Marketing Officer Julia Collier’s deliberate casting strategy: choosing content creators unexpected enough to catch consumers’ ...

As agency retainers give way to shorter contracts, five cash management habits help owners forecast, protect payroll, and build reserves through unpredictable cycles.

The buzz around J.Crew’s influencer collaborations is the result of Chief Marketing Officer Julia Collier’s deliberate casting strategy: choosing content creators unexpected enough to catch consumers’ ...

The buzz around J.Crew’s influencer collaborations is the result of Chief Marketing Officer Julia Collier’s deliberate casting strategy: choosing content creators unexpected enough to catch consumers’ ...

Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot. (Scroll down ...

Megan Thee Stallion teamed up with Droga5 for a creepy circus-themed trailer promoting her annual Vegas party.

AI is supposed to make ad agencies more efficient. But what happens when it becomes so efficient that it starts undermining the business model? That’s the premise of “The Chat,” the latest industry ...

The buzz around J.Crew’s influencer collaborations is the result of Chief Marketing Officer Julia Collier’s deliberate ...

M+C Saatchi and Peel’s tourism stunt has Icelandic knitters join meetings and stitch together one-word summaries.

Marketers should prioritize clear messaging, calibrate AI creative to consumer sentiment and build multi-week social plans beyond the Big Game itself on Feb. 14, 2027.

Jen Martindale, the team's head of marketing and communications, joins the Marketer's Brief podcast to explain how the Cubs decided to launch a microdrama series.