Gain says, “Sniff the difference” in spot with the endline “This is #HowWeHBCYOU.” ...

PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S.

PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S.

Recognizing the agencies, executives, brands and creative work shaping advertising and marketing, with new categories for agency comebacks and sports-driven campaigns. Final deadline is Dec. 1, 2026.

PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S.

Director Niclas Larsson puts a disconnected family through an unusual evaluation in BarkleyOKRP’s spot.

Coca-Cola Thailand’s new spots show that even the most urgent jobs can wait when loved ones gather to eat.

Quality Meats’ “Not Our Problem” campaign mocks excuses for inaction while directing people to volunteer resources.

Millennial nostalgia is a hot trend this year, with T-Mobile, Volkswagen and Redfin among the brands using the tactic. How the NFL markets the Super Bowl in the UK—plus, TikTok tips from the London ...

The New York sunscreen brand illustrates its “90 Year Old Butt Theory” with one remarkably youthful rear.

This week, we’ve got the scoop on Omnicom Advertising raiding Dentsu for a new growth leader, plus the skinny on Chipotle’s new agency partner.

Ads made by influencers and creators often go through shorter approval chains than most would expect—especially when brands ...