The winners of this year’s Healthcare Marketing Impact Awards—co-presented by Modern Healthcare and Ad Age—show how to make a ...
Ana Calabrese, VP of engineering and data science at OpenX, says audience targeting that doesn’t rely on personal data shifts ...
Limited Time Only” from Goodby Silverstein & Partners comes as the Campbell’s brand looks to establish what it stands for ...
Disney is uniting its parks, streaming, products and charitable initiatives under one banner, led by a short film from ...
The Rare Truth,” for nonprofit Raregivers, gives caregivers permission to express feelings they often keep to themselves.
Brands including Mastercard, Mattel and Firefox are moving experiential budgets toward creator-owned live events as fan ...
Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
Brands are handing agency-developed concepts directly to creators, cutting into production revenue. Here’s how independent ...
ArchWell Health’s “From the Orange Couch” vignettes showcase patients over age 60 enjoying snowboarding, chess and other ...
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