When is a rebrand not a rebrand? Sometimes, because it’s literally not a rebrand, it’s a brand refresh. But sometimes, to all ...

Having spent the past eight years in the Sates, James Hurst recently returned to the UK, taking a new role as chief creative ...

Uncommon Creative Studio has unveiled the new design system for London Museum, as it prepares to open its new home next year. The museum, first opened in 1976, is relocating to Smithfield Market ...

I’m not sure anyone had “prioritise design” on their Donald Trump bingo card. But last week the president issued an executive ...

A new recipe book has been printed with ink that fades over time to mimic the way people’s memories fade when they’re ...

The managing director of Jaguar has mounted a robust defence of the car company’s much-discussed rebrand. Rawdon Glover, who ...

The tea aisle is reinventing itself as some consumers turn away from the mainstream builders’ brew in favour of quality black ...

Nowadays when we talk about branding, it goes without saying that we mean a comprehensive view of communication. We no longer think of logos or digital platforms in isolation, but look at ...

Superside is a design, branding and creative service that works with the in-house teams at clients like Reddit, Pernod Ricard ...

From Tesco own-brand and British Gas to Boots and Lego, Coley Porter Bell has straddled packaging and corporate identity for ...

Butterfly Cannon is a London-based branding and design studio founded in 2010 by Natalie Alexander and Jon Davies. It works with clients like LVMH, Grand Marnier, Zoe Science and Nutrition and ...

Brand activation is undergoing a quiet revolution within the day-to-day experience of employees. As audience attention ...