Google launched an AI Professional Certificate with seven self-paced modules and three months of AI Pro access. Eligible U.S.

Google's Jeff Dean explains why latency and cost make Flash Google's production tier for AI search, and why models are built ...

Grant Simmons explains why topical authority, signal alignment, and unique data-driven content are the foundations of AI visibility — and why they always have been.

Data-driven attribution and smart bidding are no longer optional when targeting a generation that loops between video, social ...

Actionable frameworks, a clear understanding of how to measure Reddit's true influence on your business, and ways to drive ...

Bing launches AI citation tracking in Webmaster Tools, Mueller finds a hidden HTTP homepage bug, and new data shows most ...

Google clarifies campaign consolidation guidance, saying performance and business logic matter more than legacy granularity ...

Peec AI analyzed fan-out queries from 10M+ ChatGPT prompts and found 43% of background searches ran in English, even for non-English prompts.

Winning in AI-driven search requires redesigning the enterprise operating model around eligibility, governance, and structural clarity.

Explore how new businesses can gain visibility in AI-generated search results and improve their chances of AI visibility.

Target ROAS and target CPA optimize outcomes, not spend caps, which explains why budgets can flex beyond daily expectations.

Turning off paid media sounds efficient until the data shows what happens to demand, brand search, and orders.