Google adds AI assistant traffic to GA4, FAQ rich results are gone, Ahrefs tests schema, and Condé Nast plans around ...

AI is running more of your advertising than you realize. The question is whether you're steering it or just watching it spend ...

Google quietly updated Search Terms reporting for AI Mode, AI Overviews, Lens, and autocomplete. Here’s why advertisers may ...

Google Analytics now separates AI assistant traffic from referrals with a new default channel group for recognized chatbot ...

Google Ads published new reporting data retention limits that change how long advertisers can access historical performance ...

A WordPress plugin migration and rebrand triggered a backlash after users reported missing pages, login issues, and license ...

Condé Nast CEO Roger Lynch told teams to plan as if search traffic will be zero after three years of forecasts that ...

Direct traffic looks like a ranking signal, but the AI citation debate shows why symptoms of SEO success keep getting ...

HubSpot's stock dropped 19% on AI agent news. Before you panic or pivot, here's the question every partner agency should ...

Your dashboards don't show what GPTBot sees when it crawls your product page. Adobe's new data shows why that invisibility is ...

Enterprise brands want to scale AI content, but data shows penalties and quality issues are real. Here's what to understand ...

The decline of keyword targeting signals a major shift in PPC, with AI prioritizing intent, automation, and data signals over ...