Ferrero brings Wonka back with a Netflix tie-up, highlighting how confectionery brands are using partnerships, storytelling ...
Explore the 2026 Most Innovative New Product Award winners and discover how bold flavours, cross-category concepts and ...
A round-up of new confectionery launches for 2026, highlighting how brands are using texture, nostalgia, seasonal relevance ...
Mars’ latest confectionery launches - from freeze-dried M&M’s to swicy Skittles - highlight a new innovation strategy focused ...
Taste and texture are redefining confectionery innovation. Discover the trends shaping chocolate, gummies and bars in 2026 at ...
Confectionery innovation is shifting from new flavours to new experiences. Explore the trends, brands and consumer shifts ...
For any chocoholic, the words ‘chocolate flavoured’ on a candy wrapper are a big turn-off. If a ‘chocolate bar’ doesn’t contain chocolate, what’s the point? Confectionery giant The Hershey Company ...
The Hershey Company has, by its own admission, been cautious in its use of AI, particularly when it comes to marketing. Why? “Because we know that the output of AI can look impressive. But if you ...
Sugar reduction is possible in confectionery, UK charity Action on Sugar confirms, with efforts to lower sugar prompting transparent ingredient labelling in 2025.
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