Norm de Greve touted a new AI-powered ad tool GM developed in-house called Metropolis at the 2025 ANA Masters of Marketing.
Article 41 co-founder Vickie Segar will fill Ogilvy's newly created role as global chief sports and entertainment officer.
A stagnating beer market has pushed Yuengling to more clearly define what it stands for.
VML’s North American chief creative officer discusses banishing despair and the value of specificity. (VML) By. Tim Nudd. May ...
Small New York and director Benjamin Nicolas introduce the newly merged California health system for kids.
No Lay’s, No Game” platform from Slap Global returns as the PepsiCo brand rethinks its audience engagement.
Innocean USA’s new ad uses puppetry to charmingly highlight the emotion of driving.
Quarterly data from Affinity Solutions shows how chains are struggling to grow repeat purchases year over year.
Pereira O'Dell President Mona Munayyer Gonzalez answers career questions about work-life balance and maintaining your voice ...
Microsoft tells the story of a florist who uses Copilot to discover an untapped opportunity.
The creative platform says it helps even the oddest ideas to snowball into something bigger.
BBH USA’s effort for Eagle tires, launched during the Kentucky Derby, focuses on emotion rather than product.