This week, we’ve got the exclusive on Edelman’s Jarrod Moses taking on a bigger culture-marketing mandate, plus Farmers ...

Coach has won over Gen Z consumers without alienating older loyalists.

Depop has tapped into Gen Z culture by leaning into creativity and self-expression.

Pink has made inroads with Gen Z and recently posted double-digit sales increases.

Luxury watch brand Frédérique Constant contemplates “those moments when you’re really present.” ...

Tombras created the retailer’s first national brand campaign, featuring a hidden school simulation.

Director Andreas Nilsson explores the fictional world in Preacher ads, supported by interactive features.

Canva has evolved into a broader marketing platform aimed at helping brands create, manage and distribute content at scale.

A24 is serving up a case study in modern movie marketing.

Entries for the awards close Thursday, July 23, at 5 p.m. ET. Use this checklist to confirm eligibility, show impact and submit a complete, competitive entry.

Brands that make culture make money, and a lot of that comes down to distinct brand assets.

Love as Far as the Eye Can’t See” shows goodbyes from school buses to dorm drop-offs.