The new ad products could be uncomfortable for brands in the short term, but beneficial for engaging consumers in the long ...
This week, we have the exclusive on Hershey Co.'s latest agency shake-up, this time around its salty snacks portfolio, plus ...
Omnicom’s Martin will no longer work with Mondelēz, which is looking to boost sluggish domestic biscuit sales.
Pabst is retiring Schlitz, ending the run of a once-dominant lager whose iconic campaigns—and infamous marketing ...
Audemars Piguet’s Swatch collaboration may boost hype but risks devaluing 150 years of brand heritage and long-term ...
A guide to surviving the advertising festival with facial blindness.
The 60-second spot is meant to embody a financial system that’s so ingrained that no one notices it.
The new ad products could be uncomfortable for brands in the short term, but beneficial for engaging consumers in the long ...
Kasia Canning and Estefanio Holtz, best known for launching Google’s Black-Owned Friday, reunite as co-ECDs.
The inaugural game for the Denver Summit drew 63,000 fans on March 28, 2026. (Taylor Banner/Taylor Banner) JS. By ...
The 2013 “Denny’s Grand Slam” concert inspires a sequel and a limited-edition Mozz Pit Burger.
Lisa Materazzo is leaving Ford after three years as CMO. She spearheaded the “Ready Set Ford” campaign that started in ...