PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S.

PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S.

Ascendent Network held what it's billing as the first retail and commerce media upfront in New York on Sept. 2.

Quality Meats’ “Not Our Problem” campaign mocks excuses for inaction while directing people to volunteer resources.

PepsiCo’s decision to move global media to Publicis Groupe from Omnicom—made without a formal pitch—will sting the U.S.

Recognizing the agencies, executives, brands and creative work shaping advertising and marketing, with new categories for agency comebacks and sports-driven campaigns. Final deadline is Dec. 1, 2026.

This week, we’ve got the scoop on Omnicom Advertising raiding Dentsu for a new growth leader, plus the skinny on Chipotle’s new agency partner.

Director Niclas Larsson puts a disconnected family through an unusual evaluation in BarkleyOKRP’s spot.

In the wake of Good Good Golf's disastrous Callaway ad, Ad Age spoke with experts from each stage of the creator ad approval ...

The New York sunscreen brand illustrates its “90 Year Old Butt Theory” with one remarkably youthful rear.

Ads made by influencers and creators often go through shorter approval chains than most would expect—especially when brands ...

By unifying data and layering AI-driven personalization across its business, Maruti Suzuki has scaled its ability to serve customers at every stage of their journey.