Brands are handing agency-developed concepts directly to creators, cutting into production revenue. Here’s how independent ...
Brands including Mastercard, Mattel and Firefox are moving experiential budgets toward creator-owned live events as fan ...
Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
Disney is uniting its parks, streaming, products and charitable initiatives under one banner, led by a short film from ...
From Clues to Clarity” for BridgeBio Pharma won gold for Technology-Driven Campaign of the Year among suppliers, vendors and ...
17h
Froedtert & the Medical College of Wisconsin’s ‘Let’s Push Ahead’ drove awareness—and appointments
The health network’s campaign drove people to schedule orthopedic appointments.
Brands are handing agency-developed concepts directly to creators, cutting into production revenue. Here’s how independent ...
ArchWell Health’s “From the Orange Couch” vignettes showcase patients over age 60 enjoying snowboarding, chess and other ...
Novartis leaned into real-time content creation and community engagement to encourage men to get screened for prostate cancer ...
NorthShore Care Supply’s “Ending Health Stigma” won gold in the suppliers, vendors and pharmaceutical companies category for ...
The Level I trauma center showcased its services through a 3D billboard.
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Voices of Alzheimer’s animated short film framed early cognitive screening as an extension of care
Voices of Alzheimer’s “Check, Mate,” made with agency McKinney, won silver in the advocacy category for Purpose-Led Campaign ...
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