A Boston Consulting Group survey found that 32% of CMOs are leaders in agentic marketing, but many are still learning to scale new processes.
The Wieden+Kennedy spot was directed by Josh Safdie, a lifelong Knicks fan. By. Tim Nudd. Ad Tech. Publicis and The Trade Desk settle dispute over ad tech fees ...
From crowd-pleasing blockbusters to bittersweet redemption stories, this year’s tournament has something for everyone.
Publicis is once again recommending The Trade Desk to clients, settling a months-long standoff over allegations of hidden ad tech fees and failed audits, Ad Age has learned.
From crowd-pleasing blockbusters to bittersweet redemption stories, this year’s tournament has something for everyone.
The Aube Perrie-directed ad highlights AirPods Pro 3 with choreography and ambient sound design.
From crowd-pleasing blockbusters to bittersweet redemption stories, this year’s tournament has something for everyone.
Independent shop leaders explain how they've had success finding new business opportunities at Cannes Lions.
Directed by Sanjay de Silva, the VCCP spot contrasts the event’s calm setting with its fierce on-court action.
This year’s hopefuls range from political efforts to innovative technology to playful product campaigns.
Ad Age asked top creatives across the industry to predict which ideas and campaigns are most likely to take home Lions.
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