Inflation, GLP-1 medications and shifting ideas about portion sizes are pushing some diners toward smaller-format meals—even as chains continue selling abundance.

The move comes as OpenAI leans on marketing to fend off competitors such as Anthropic.

E.l.f. Cosmetics uses its continuing “Survivor 50” partnership to promote its Suntouchable sunscreen.

Uncommon campaign includes short films, custom jerseys and portrait collages tied to three players’ personal histories.

The Mischief campaign, rearranging NPR’s letters as a rallying cry for curiosity, comes to video following print and OOH.

Whitney Magnuson, VP and head of brand and media at Zoom, discusses the company's changing media operations.

Manscaped has been working to emphasize that it now offers a full range of men’s grooming products.

The new ad products could be uncomfortable for brands in the short term, but beneficial for engaging consumers in the long ...

The new ad products could be uncomfortable for brands in the short term, but beneficial for engaging consumers in the long ...

Pabst is retiring Schlitz, ending the run of a once-dominant lager whose iconic campaigns—and infamous marketing ...

The new ad products could be uncomfortable for brands in the short term, but beneficial for engaging consumers in the long ...

Audemars Piguet’s Swatch collaboration may boost hype but risks devaluing 150 years of brand heritage and long-term ...