New Delhi: Clean-label food startup The Whole Truth has agreed to stop using “no added sugar” claims on products sweetened with dates after receiving a show-cause notice from the Food Safety and ...
New Delhi: Colgate-Palmolive India reported a 10% year-on-year increase in advertising spends in the quarter ended March 31, 2026, as the FMCG major continued to invest in premiumisation and ...
New Delhi: Adtech firm Mobavenue AI is targeting sustained annual revenue growth of 30 per cent as it expands its overseas operations and increases investments in artificial intelligence ...
New Delhi: Google has unveiled Gemini Omni, a new AI model family that combines reasoning with video generation and editing, marking the company’s next step in multimodal AI creation tools. The ...
This week, brands used humour, emotions, AI and everyday situations to connect with consumers. From cinema-inspired storytelling and family-focused campaigns to voice-enabled travel planning and ...
New Delhi: FIFA’s India media rights sale for the 2026 and 2030 World Cups has entered its final stretch, but the deal is unlikely to close at the $35 million level being projected in the market.
New Delhi: The India Today Group is set to launch a health and wellness omni-platform brand. The group has appointed Sonal Mehrotra Kapoor to lead the initiative. Kapoor joins India Today from ...
DS Group’s Rajeev Jain says brands must stop treating virality as a strategy and focus instead on relevance, attention and ...
India’s CTV audience is still only around 6.6% of its population, much lower than the US, where CTV users are equivalent to ...
In an interview with BestMediaInfo, Cavalcante says Comscore wants clients in India to use it beyond publisher measurement, ...
Format will retain its name, structure, and operating model, preserving the entrepreneurial spirit and agility that drive its ...
At Goafest 2026, marketers say brands must move beyond reach-led campaigns and focus on relevance, trust and measurable ...