New Delhi: FIFA has closed a key Asian broadcast market by signing China Media Group for the FIFA World Cup 2026, but India still does not have a confirmed rights holder. The FIFA World Cup 2026 will ...

JioStar filed a case on May 4, alleging that Zee aired several films last year despite the broadcast rights being held by the ...

At stake is not just the future of free streaming television, but also the larger question of whether Internet-delivered ...

Burman said rising franchise valuations and sustained audience engagement have strengthened the IPL’s position among global ...

Before joining Netflix in March 2021, Rao worked at TikTok and ByteDance as Manager – Entertainment Marketing and ...

Nestlé said India has moved from the 10th-largest KitKat market a decade ago to the top position globally, supported by ...

New Delhi: JioStar is set to ride the positive sentiment following India’s T20 World Cup victory during the upcoming Indian Premier League (IPL), as the broadcaster has raised the base ad rates for ...

According to “Insights From The 2026 CMO Spend Survey,” which surveyed 401 CMOs, AI spending is rising, but most marketing ...

Tribunal restrains RSMM General Trading from pursuing Dubai proceedings and upholds validity of Honasa’s distributor ...

The report said microdramas can help OTT distributors draw younger audiences into their platforms, but ad-supported models ...

From Tally Solutions, RR Kabel, and GREW Solar to DHL, DP World, and Atlassian, B2B-heavy brands are using IPL 2026 to build ...

Created by Ogilvy India, the campaign blends emotion and legacy with Colgate’s oral care promise. It positions the brand as a ...