As AI platforms reshape discovery and strip away referral flows, publishers must shift from chasing pageviews to building ...
At the DNPA conclave 2026, the Union minister asked digital platforms to voluntarily rethink revenue-sharing policies for ...
Europe remains the largest international market, with the United Kingdom emerging as a stronghold within the region, Vice ...
Misfits Stories’ analysis of 15,000 ads finds narrative-led campaigns deliver stronger memorability and behavioural impact ...
The company said the court held that proceedings against its JMD, CEO and CFO, as employees, were “without jurisdiction and ...
On the sidelines of India Design ID, CEO Amit Syngle said the brand prefers fewer, bigger bets over scattered buys, with ...
After the AI impact summit row, the university has launched a digital counteroffensive, releasing rap videos, Instagram reels ...
In an exclusive conversation with BestMediaInfo.com, Lahoti says individual channel prices remain under forbearance, but warns bouquet practices must not burden consumers ...
The zero-alcohol variant of Corona to roll out nationwide at Rs 120 as AB InBev India expands its presence in the country’s fast-growing non-alcohol beer market ...
Audience measurement company unveils new identity after 2025 ownership change, outlines focus on hybrid data, AI and independent measurement standards ...
Singapore-based executive to oversee overseas expansion, partnerships and market launches, with joint reporting responsibility to company leadership ...
Marketing professionals question segmentation, CRM practices and AI reliance after a personalised bra fitting message sent to a male customer triggers online discussion ...
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