Brands have more and more data at their fingertips, but this treasure trove is only valuable if you leverage it right. That ...

From the real-world use of AI to the need for upskilling and the most in-demand skills, explore five key themes from Econsultancy’s latest research.

The best customer-centric companies not only put their customers first – they design products and services to meet the customers’ needs, and create seamless experiences across the board. Naturally, a ...

Every January at Econsultancy we write a trends post summing up some of the skills and strategies set for prominence over the next 12 months in the worlds of marketing, ecommerce and digital. If you ...

We ask four influencer experts to set the scene for social commerce in 2025, including which brands to look out for and strategies to take. Social commerce that’s truly native to a platform felt for a ...

As LinkedIn grows in popularity, many brands are looking to get the most out of this platform. How are stand-out brands using it to succeed, and what can marketers learn from them? LinkedIn has long ...

Econsultancy owner Centaur, an international provider of market intelligence and specialist consultancy, today announces the launch of Xeim, the new name for the Group’s marketing businesses. Xeim ...

Over a century later, American Jule Gregory Charney – who is considered the father of modern meteorology, teamed with his Norwegian and American counterparts in mathematics, meteorology and computer ...

From the real-world use of AI to the need for upskilling and the most in-demand skills, we are looking at the five key themes that stand out from Econsultancy’s latest research.

You probably found this blog post because you know what the General Data Protection Regulation (GDPR) is, and are concerned about its impact on your day-to-day work as a marketer. When the GDPR comes ...

Panellists Mo Nuur, Rose Keen, and Alex Thurgood speaking at Econsultancy’s Capability Leaders Forum, with moderator Paul Davies. Image: Econsultancy Ninety-six percent of marketers believe that there ...