OpenAI’s move toward ads in AI responses could create a new, highly contextual channel for advertisers while reshaping ...
The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.
AI is changing search, but traditional SEO still drives most traffic. Real-world data shows which tactics continue to perform ...
Advertisers now have the option to run Demand Gen ads on Google Maps, either alongside other channels or as a standalone ...
Google accused SerpApi of 'circumventing security measures protecting others’ copyrighted content that appears in Google ...
Google's latest update gives large advertisers clearer, cross-account insight into how PMax allocates spend and performs ...
Duplicate or similar content on your site makes it hard for AI search engines to interpret your intent signals.
This shift to GEO matters because AI search tools work differently from traditional engines. Instead of a list of blue links, ...
Reviews are disappearing faster as moderation systems, industry risk, and geography shape which reviews stay visible.
Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...
Semrush’s new AI Visibility Awards reveal which brands are winning trust — and share of voice — in AI-generated search ...
Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...
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