Google says Search Query Reports may not show exact searches as AI-driven intent matching expands in Google Ads.

Google’s August 2025 spam update will be rolling out over the next few weeks. This is the first spam update from Google in 8 months. Google released its August 2025 spam update today, the company ...

After years of Google algorithm updates and huge SERP changes, Condé Nast now plans its business as if search traffic barely ...

Semrush analyzed 10 million keywords and found volatility, more ads, stronger CTRs, and AI Overviews expanding beyond informational intent. Google rapidly expanded AI Overviews in search during 2025, ...

This is the third core update of 2025 and it took over 18 days to complete. The third and likely final core update of 2025, the December 2025 core update, is now rolling out and complete. It started ...

The first systematic analysis of Google's invitation-only enhanced publisher profiles on Discover, based on monitoring 46,926 ...

ChatGPT's AI search experience is now available to a larger number of users, which could further accelerate its growth. All free, logged in ChatGPT users can now search the web with ChatGPT search, ...

While this offers short-term stability and fewer disruptions to campaign performance, it also signals that true privacy-safe ad solutions are still unresolved, leaving the industry without a clear ...

Advertisers will soon gain automatic access to YouTube engagement data and audiences, without needing to manually connect ...

AI tools like ChatGPT are growing, but Google still dominates. YouTube is the a destination and more clicks stay within Google’s ecosystem. AI-powered tools like ChatGPT are gaining ground, but Google ...

Meanwhile, almost 30% of clicks go to Google's properties and about 36% of clicks go to the open web, a new zero-click search study finds. A majority of Google searches – 58.5% in the U.S. and 59.7% ...

In 2008, Anu started her career delivering digital marketing campaigns (mostly but not exclusively Paid Search) by building strategies, maximising ROI, automating repetitive processes and bringing ...