Meta’s new attribution updates clarify click-driven and social interaction conversions, giving advertisers better insights ...
VRC Non-Skip ads are now globally available in Google Ads, giving advertisers AI-optimized, non-skippable reach on YouTube ...
Google updated both its image SEO best practices and Google Discover help documents to clarify that Google uses both ...
18m
John Horn
John Horn is the CEO of StubGroup, a Google Premier Partner agency managing hundreds of millions in ad spend across eCommerce, SaaS, B2B, and local services.Under his leadership, StubGroup has become ...
Certified online pharmacies can now offer prescription drug subscriptions and bundled services under Google’s updated recurring billing policy.
Google released new guidance explaining how its Universal Commerce Protocol powers AI-driven checkout across its platforms.
On March 11, Mark Ritson and leaders from BMW, Essity, and Sinch break down what’s driving change in customer engagement, and ...
Self-serve negative keyword lists are now live in Microsoft Advertising, according to Ads Liaison Navah Hopkins — giving ...
AI referrals drove stronger purchase intent, faster growth, lower average order value, and just 1.5% of organic revenue, new ...
Analysis of 1,500+ prompts shows most placements fire on first queries, while terms like 'best' and 'new' drive commercial intent.
OpenAI’s COO says ChatGPT ad rollout will be gradual and privacy-focused, as it tests monetization without compromising user trust.
Perplexity began testing sponsored placements in 2024. It’s abandoning them, saying labeled ads can erode credibility.
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