For its full year, Fox achieved a record $17.1 billion in total revenue, up 5% YoY. Ad revenue also grew 7%, which is no ...

Criteo shares dropped by 24% after reporting sluggish Q2 earnings. Meanwhile, FuboTV’s earnings for last quarter are a mixed ...

The next internet will not be built by humans clicking buttons, but by agents acting on behalf of people, brands, publishers ...

Nielsen has entered into a definitive agreement to acquire DoubleVerify in an all cash transaction valued at approximately $2 ...

Paramount Skydance’s No. 1 priority is closing its acquisition of WBD – and convincing investors that the proceedings are ...

In ad tech, everything is everything. Demand-side platforms are building supply-path optimization tools and direct publisher integrations, while supply-side platforms are rolling out their own buyer ...

People Inc. says it can hold the line on ad revenue as quality inventory gets harder to find. Plus: BMW is running in-car ...

New Jersey’s new data broker law is already live and the ban on selling sensitive data is effective immediately.

Big agencies wrestle with offsetting the rising cost of token consumption. And OpenAI has policies for brands to apply ad ...

Sweetgreen tapped video advertising startup Atmosphere TV to run video ads in public spaces where people were likely watching ...

PubMatic and Optable are using AI to help publishers turn first-party data into new ad deals and reach more buyers.

A combination of layoffs, lawsuits and AI operating costs set back Meta's Q2 earnings, despite increased revenue.