NBCUniversal might find itself in a pretty enviable position when it finally spins off from Comcast next year, judging from ...

LinkedIn is plugging its professional data into Google’s ad buying platform so that advertisers can use job titles and ...

ChatGPT Ads continues to grow, expanding to 26 new countries. But it's still figuring out what, exactly, those ads will look ...

Retail media infrastructure company Kevel announced a $52 million Series D, with plans to use some of that money to fund ...

Despite spending billions in lawsuits and high Muse operating costs, Meta's third quarter earnings still showed significant growth.

Dive into AdExchanger's New Street Research coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.

Programmatic advertising made media buying scalable but at a cost: Standardized impression auctions often obscure a publishers’ unique value, while a complex supply chain eats up nearly half of ...

Netflix's revenue grew 12% YOY to $12.9 billion in Q3, but its ads business lagged expectations, causing Netflix to tweak its ...

Dive into AdExchanger's Netflix layoffs coverage for the latest updates, expert opinions, and analysis shaping the future of ...

Netflix unveiled the Netflix Pixel, an add-on to the conversion API (CAPI) it launched in March within the Netflix Ads Suite.

Dive into AdExchanger's Netflix Q3 2026 coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.

Dive into AdExchanger's Netflix Pixel coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.