TikTok comments can now include polls and videos; vertical video app Shortical introduces AI ads; and Meta's upcoming ...

Buy-side experts said it’s another example of a Big Tech platform taking advantage of the lack of transparency built into ...

Dive into AdExchanger's Rajeev Nair coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.

Dive into AdExchanger's The Trade Desk Kokai coverage for the latest updates, expert opinions, and analysis shaping the ...

OpenAI's growing ads business is starting to prove its worth. But if it wants to keep growing, it's going to need stronger ...

The company, which helps advertisers pick the right tech partners, is also launching an accelerator program to help tech ...

A lawsuit filed by the FTC and 22 state attorneys general on Monday accuses Amazon of making advertisers pay more than ...

TTD is introducing agentic AI workflow improvements and automated audience building, which are quickly becoming table stakes ...

ChatGPT, Reddit and Roblox are big enough to be subject to the EU's DSA. And: The world considers social media bans for users ...

OpenX CTO Joel Meyer, who was named Prebid's new chairman, previews the org's next phase and helping publishers navigate ...

TWC is building a monetization model that treats weather as both a contextual and an emotional signal, and it's using AI ...

AI marketing platform Optimizely announced the launch of Virtual Teammates, blurring the line between human employees and AI ...