Publishers are losing search traffic as consumers flock to generative AI engines. Publishers like PMC are going after traffic ...
Yahoo paid dearly in the form of $700 million in high-interest loans (6.5% above the US benchmark) and $900 million in junk ...
The Trade Desk made $689 million in Q1 2026, up 12% from the period last year, while its net income and profit margin dipped ...
TTD confirmed this publisher's UID2s would have been useless targeting, but also said it wouldn’t have had enough data to ...
Paramount Skydance's planned acquisition of Warner Bros. Discovery is proceeding apace. It expects to finalize the deal by ...
Between a new quarterly earnings report and the launch of an updated video AI tool, Tuesday was a big day for CTV platform ...
If a tree falls in a forest, does it make a sound? And if a UID2 doesn’t work, does anyone notice? Inside a UID2 mix-up that ...
OpenAI announced a CAPI, along with the public launch of its self-serve ads manager, as the latest features of its rapidly ...
On Wednesday, Josh D’Amaro led his first earnings call as the new CEO of Disney. The company closed last quarter with $25.2 ...
The days of agentic ad tech being only for direct ad buys are coming to an end. PubMatic has run more than 30 fully autonomous, end-to-end agentic campaigns through the SSP’s AgenticOS platform, CEO ...
Here are the most material gaps that the buy side experiences between CTV supply sent from the publisher and supply sent from ...
Roku hosted several client dinners with agencies in April, choosing intimate dinners over a formal upfront event for the ...