AppLovin is growing at a blistering pace, but Wall Street investors remain cautious about the business. The mobile ad tech ...

Why the midterms may not spell doom for ad tech consolidation. Plus, how sports leagues are putting ad revenue before player ...

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem ...

The easy read is that a delivery app is buying another delivery app. Actually, DoorDash is buying a revenue mix it has never ...

WiseGuyGaming repurposed the tools it was already using to identify bots to reveal its ad-blocking audience as well.

Digital Culture Group aims to stop potentially offensive ads before they ever go live by determining what will resonate with ...

Imagine you’re shopping for laundry detergent. You click to buy your preferred brand, but when your order is fulfilled, the product is out of stock. What do you do? Recent DoorDash data shows that ...

Tubi, sports and political ads powered Fox’s growth this last quarter, even as Fox News lost viewers and the Roku deal awaits DOJ clearance.

Who doesn’t know that doleful tune, “The agencies they are a-changin’.” That’s not exactly how Bob Dylan sang it in the ...

What Google advertising business? To be fair, Google did earn $127.6 billion in Q3 this year, up a staggering 25% from a year ...

Starting in Q4, Reddit will test logged-in-only mode to protect its user engagement, improve ad targeting and keep AI from ...

It’s fall, M&A is in the air. Two acquisitions happened this week: Stagwell bought Freestar and DoorDash bought InstacartT ...