NBCUniversal might find itself in a pretty enviable position when it finally spins off from Comcast next year, judging from ...

LinkedIn is plugging its professional data into Google’s ad buying platform so that advertisers can use job titles and ...

ChatGPT Ads continues to grow, expanding to 26 new countries. But it's still figuring out what, exactly, those ads will look ...

Retail media infrastructure company Kevel announced a $52 million Series D, with plans to use some of that money to fund ...

Netflix's revenue grew 12% YOY to $12.9 billion in Q3, but its ads business lagged expectations, causing Netflix to tweak its ...

Despite spending billions in lawsuits and high Muse operating costs, Meta's third quarter earnings still showed significant growth.

DecryptAds uncovered more than 2,100 AI-generated recipe sites that are monetized with programmatic ads and feature ...

VideoAmp is competing in the measurement space by sharpening its focus on TV audience data, ad performance and, of course, AI ...

Programmatic advertising made media buying scalable but at a cost: Standardized impression auctions often obscure a publishers’ unique value, while a complex supply chain eats up nearly half of ...

Netflix unveiled the Netflix Pixel, an add-on to the conversion API (CAPI) it launched in March within the Netflix Ads Suite.

Dive into AdExchanger's Netflix layoffs coverage for the latest updates, expert opinions, and analysis shaping the future of ...

Do you hear them? The bells? The drums? Apple is coming. And we’re not talking about 30%. “It’s not enough to block ...