Dive into AdExchanger's negative keywords coverage for the latest updates, expert opinions, and analysis shaping the future ...
Pinterest is adding more programmatic CTV inventory to its board. The social image-sharing platform expanded tvScientific CEO and Co-Founder Jason Fairchild’s title to general manager of programmatic ...
AppLovin has been on a wild ride for the past couple of years. Its shares traded at around $80 in 2024, reached $720 in late 2025 and now trade at $340. In that short time, AppLovin has fought off ...
Walmart is providing a long-asked-for search advertising feature: negative keyword exclusion. Very exciting, we know. But the update is actually quite important when it comes to retail search, as ...
Joe Ligé of Culture Hive explains why demographics fall short, and how his cultural relevance score helps brands target ...
The newly introduced Stealth Bot Prohibition Act would prevent AI stealth crawlers from hiding their identities and illicitly ...
VideoAmp is far from the only company cutting headcount in favor of AI agents that don’t show up on payroll – but it’s going ...
The Trade Desk generated $715 million in Q2, up by only 3% year-over-year. Shares dropped by more than 20% in after-hours ...
The case against Hims & Hers over alleged health-data sharing is just the latest reminder that trust must go beyond marketing ...
Will Walmart’s acquisition of Vibe.co create an AOL-esque walled garden – or a CTV platform advertisers actually want to use?
OpenAI’s hiring priorities hint at the nascent ad platform’s future direction. Plus: Cloudflare unveils tools to categorize crawlers.
Liquid Death's chief media and digital commerce officer, Benoit Vatere, is tackling one of the gnarliest problems in CPG: incrementality.
Results that may be inaccessible to you are currently showing.
Hide inaccessible results