In the modern streaming landscape, everything old is new again. Take NBCU, which is trying to bring back TV bundles and ...
CuriosityStream was nearly de-listed from the Nasdaq, but now its profits are soaring thanks to data deals with Google, ...
Agentic AI just ran a campaign end-to-end through a new, agent-driven buying workflow with far less manual optimization and a ...
Systems built for one purpose, governed by a narrow group of stakeholders, are being used in ways the people subject to them ...
Alphonso is weighing a traditional IPO, a joint venture with Comcast or a billion-dollar private equity deal with the Koch ...
AdExchanger, the leading voice in data-driven advertising and marketing, today announced the finalists for the 2026 ...
Private equity is hungry for challenger ecommerce marketplace players. Plus: Brands and creators aren’t thrilled with TikTok Shop’s AI-generated shoppable videos.
OpenX CTO Joel Meyer, who was named Prebid's new chairman, previews the org's next phase and helping publishers navigate ...
Senior editors Victoria McNally and Alyssa Boyle chat about why ad tech insiders should learn more about the larger TV media ...
Much like the ecosystem of life that surrounds a blue whale, a market of AI SaaS vendors is springing up around the biggest ...
Andrea Kwiatek, director of strategic partnerships at the indie agency Goodway Group, talks to AdExchanger about media buying ...
Per-token price for frontier models may go up or down, but the cost to solve complex problems is going to increase, writes ...