Optable's Vlad Stesin on Agentic Advertising, Workflow Automation, and What Comes Next | Cannes 2026 A year ago at Cannes, ...
On Thursday, the IAB announced a new framework called the Redefining Media Types (RMT) Standard designed to help the industry ...
Powered AI and Equativ on Containerization and Sell-Side Decisioning | Cannes 2026 Algorithmic optimization in programmatic ...
Nespresso's marketing VP, Jessica Padula, on tapping into communities, engaging on Reddit and using data to stay close to ...
Intuit shakes up its media business; the OpenAI ads pilot continues to expand; and the MLB seems to have changed its tune on ...
From avoiding AI slop to achieving show-level transparency on a CTV buy, we talk through how buyers are supercharging ...
The CMS migration helped unify TIME’s fragmented content data after years of platform transitions under multiple corporate ...
Xpln.ai launches of Ideal Attention Time, a metric that helps advertisers understand exactly how much attention their ...
Two private investment firms, Vista Equity Partners and Quinti Capital, have submitted a bid to acquire Criteo.
The cinematic trope of people stopping to watch the news on a storefront TV display feels pretty out of date today. But ...
What does it take to sell “media quality” in the AI era? That’s what new IAS CEO Lidiane Jones has to figure out.
A new campaign planning tool from Strategus analyzes historical campaigns in the same vertical to see what targeting ...