AI marketing platform Optimizely announced the launch of Virtual Teammates, blurring the line between human employees and AI ...

Dive into AdExchanger's Osman Badat coverage for the latest updates, expert opinions, and analysis shaping the future of ...

The purported best ways to counter ad fraud; CPG brands struggle in the face of GLP-1s; and the open web might be meeting its end.

TTD is introducing agentic AI workflow improvements and automated audience building, which are quickly becoming table stakes ...

CuriosityStream was nearly de-listed from the Nasdaq, but now its profits are soaring thanks to data deals with Google, ...

If you’ve ever killed time at an airport staring up at the TV mounted to the wall by your gate, then you’ve been part of ...

The great Meta migration is in full swing. Ex-Meta employees are, filling the ranks at Open AI, TikTok, Amazon Ads and Roku ...

PubMatic has run more than 30 fully autonomous, end-to-end agentic campaigns through the SSP’s AgenticOS platform, in addition to more than 1,000 direct publisher deals.

What's with the myriad of retail media networks?; YouTube offers creators millions to refuse deals with Netflix; and ...

Much like the ecosystem of life that surrounds a blue whale, a market of AI SaaS vendors is springing up around the biggest ...

AdExchanger, the leading voice in data-driven advertising and marketing, today announced the finalists for the 2026 ...

In the modern streaming landscape, everything old is new again. Take NBCU, which is trying to bring back TV bundles and ...