Selling a political candidate in a hyper-polarized, 24-hour news environment is no easy feat, says DSPolitical CEO Mark ...

Eyewear company Blacksheep claims Google replaced its site with a lookalike domain leading to an error page. Plus: Apple's ...

As audiences grow, advertiser interest naturally follows.

Why some holdcos will pay for clients' AI costs; Google requires Ads API customers to have passkeys; and microdramas struggle ...

Hightouch's new creative generation tool helped HelloFresh develop creative at a larger scale and launch a Times Square ...

Agentic AI shows promise for direct deals. But if Google has its way, Buyer Direct could put an end to all sorts of agentic ...

A new browser extension called Kickbacks serves ads during wait times while Claude Code processes a prompt. Plus: Video game publisher EA is launching a dedicated ad platform, EA Advertising.

Two-thirds of consumer attention lives on the open internet, but only one-fifth of ad spend follows it there. That gap is no ...

Somewhere between what the ad industry says and what the market rewards is often where the truth lives. Here are three ...

Paramount+ has a new subscription-free option; Faire expands its Promoted Listings platform, designed to target wholesalers; ...

Not to put too fine a point on it, but GSP can be a cesspool of brand-unsuitable inventory, the type that would make ...

Rafa Flores helped build an "intelligent CDP." But also he also used his product development skills to address his own ...