TWC is building a monetization model that treats weather as both a contextual and an emotional signal, and it's using AI ...
AI marketing platform Optimizely announced the launch of Virtual Teammates, blurring the line between human employees and AI ...
Dive into AdExchanger's Osman Badat coverage for the latest updates, expert opinions, and analysis shaping the future of ...
Kraft Heinz’s deal with Disney represents a food marketing trend; how buying location data is a legal loophole for the government; analysts rain on OpenAI’s ad parade.
TTD is introducing agentic AI workflow improvements and automated audience building, which are quickly becoming table stakes ...
CuriosityStream was nearly de-listed from the Nasdaq, but now its profits are soaring thanks to data deals with Google, ...
The great Meta migration is in full swing. Ex-Meta employees are, filling the ranks at Open AI, TikTok, Amazon Ads and Roku ...
If you’ve ever killed time at an airport staring up at the TV mounted to the wall by your gate, then you’ve been part of ...
PubMatic has run more than 30 fully autonomous, end-to-end agentic campaigns through the SSP’s AgenticOS platform, in addition to more than 1,000 direct publisher deals.
Much like the ecosystem of life that surrounds a blue whale, a market of AI SaaS vendors is springing up around the biggest ...
New York, NY (August 25, 2026) — AdExchanger, the leading voice in data-driven advertising and marketing, today announced the finalists for the 2026 AdExchanger Awards, recognizing the organizations, ...
In the modern streaming landscape, everything old is new again. Take NBCU, which is trying to bring back TV bundles and ...