U.S.-built Tundra pickups and Highlander crossovers were launched in Japan with tiny sales targets. The symbolic move ...

Chinese automakers are investing heavily in marketing campaigns but they still face major brand awareness challenges. BYD ...

The name of that first car hinted at what was to come from Hyundai when the South Korean automaker — itself barely two decades old — arrived in the United States in 1986.

The Korean automaker has ambitions to become a full-line automaker with its first body-on-frame platform in the U.S.

After weak start to 2026, automakers brace for more volatility with eye on affordability, fuel prices Vehicle affordability, ...

The Class 8 truck, set to enter volume production this quarter, targets a different kind of buyer than the lifestyle pickup.

After finishing last in its segment in 2025, the Grand Wagoneer aims higher with a freshening and simpler set of options for ...

Three senators urged Trump to block Chinese automakers from U.S. production and North American imports citing national ...

Mercedes-Benz USA CEO Adam Chamberlain expects EVs to account for 10 to 15 percent of the automaker’s retail sales next year as supply improves and new, higher-volume models launch. (URVAKSH ...

Vehicle affordability, surging gasoline prices, lackluster job growth and waning consumer confidence pushed the market lower ...

The Atlas may provide relief to dealers faced with a challenging sales skid, import tariffs and a hybrid-free product lineup.

The Nissan division sold 234,318 vehicles in the final quarter of its fiscal year, down 7.7 percent. Infiniti volume dipped 3 ...