Unlikely brand pairings are becoming a growing strategy. As they evolve beyond novelty, their power to surprise and sustain ...

The Ace of Hearts campaign uses side-by-side OOH placements to position the brand as the ‘smarter choice’ when it comes to ...

The Tokyo-based illustrator talks about maintaining a visual voice across commissions and how he combines analogue and ...

Simon Weisse brings his cinematic craft to De’Longhi’s The World’s Smallest Coffee Shop campaign, created in partnership with ...

When the Lithuanian design studio Praktika began working on the branding for the National Institute of Architecture – a new ...

Created by VML UK, the work turns the brand’s iconic logo into a canvas for hidden, hand-drawn scenes, reminding audiences of ...

Created by TBWA\Eleven Australia, the car features ‘human-like’ skin to help raise awareness of the dangers of UV exposure ...

A mockumentary-based campaign imagines the football icon as a secret brand ambassador, reviving one of the game’s strangest ...

Illustrator Alex Brychta tells the story of how a lifelong love of drawing led to him co-create the long-running educational ...

Wine in New Light, the new brand platform for the UK wine maker, coincides with a refreshed visual identity, created in ...

As new routines collide with old expectations, creatives are forced to renegotiate how they work, and re-establish what ...

Tristan de Lancey reflects on three-quarters of a century of bookmaking, showcased in a new monograph exploring the publisher ...