The co-founder of Silverside AI talks to CR about setting up an advertising ‘lab’ rooted in AI and how the technology requires different skills from creatives ...
Money design is an exercise in “soft power and brand positioning on a continental scale”, says Design Bridge and Partners’ Ben Thrasher ...
The organisation’s new logotype system incorporates signage from local businesses, historical buildings and even the world-famous U-Bahn In hopes of refreshing its image and bringing in more visitors ...
A new book on Nike, published by Phaidon, demonstrates the core role that marketing and storytelling play at the sportswear brand, and – as this extract reveals – how the Air Max shoe came to define ...
Created for Gener8ion and starring Swedish rapper-turned-actor Yung Lean, the video is a brutal but brilliant portrait of life at an all-boys school Parents looking to reassure themselves that their ...
This project was selected as Best in Book in The Annual 2019, CR’s award scheme celebrating the best in creativity If there’s one ad from 2018 that managed to singlehandedly generate the most buzz on ...
The new identity is sharper, wiser and equipped with everything it needs to navigate an increasingly chaotic and complex world of online dating For the first time in nearly a decade, Tinder has ...
To mark 50 years of Singapore Airlines operating international flights to and from New Zealand, the brand has pledged to ship a select group of Kiwis around the world for free ...
If you follow any marketers or advertising folk on LinkedIn, it cannot have escaped your attention that this week has seen the announcement of the Cannes Lions winners. With the annual event cancelled ...
When Penguin Modern Classics decided to bring back its Crime and Espionage series, one design feature was surely inevitable. For Penguin readers, crime is synonymous with green. The colour has been a ...
Cannes Lions is the biggest festival of advertising and design creativity in the world: here is a list of all the major winners for 2024 The Cannes Lions festival rolled into town last week, bringing ...
Money design is an exercise in “soft power and brand positioning on a continental scale”, says Design Bridge and Partners’ Ben Thrasher. So what messages can we glean from the proposed new designs for ...