The research firm found that despite dramatic shifts in buyer behavior, most B2B firms are still relying on outdated GTM practices, such as mass email campaigns, marketing-qualified-lead-driven ...

NiCE Labs was driven by a fundamental shift in customer experience, company officials maintained, noting that with agentic AI at the core of its platform, enterprises can now run AI agents, human ...

Agentic AI is increasingly shaping CRM automation and customer engagement. But while the technology has improved, strong outputs are often built on flawed judgment.

With the launch of NIVO, Innovid expands its agentic artificial intelligence footprint. Specialized agents, powered by NIVO, execute across creative, delivery, measurement, and optimization, while ...

As AI's capabilities grow, the impact on the contact center will be even more transformational, conference speakers conclude.

During NEXUS pre-conference talks delivered as part of NiCE World 2026, speakers pointed to serious gains from AI.

impact.com, an e-commerce infrastructure provider, at its annual iPX event introduced several artificial intelligence and creator capabilities to help companies discover partners, drive conversion, ...

Pegasystems at its PegaWorld 2026 conference unveiled strategies and products to help companies optimize their AI investments.

Kraken's Autonomous Agents help customer service teams design, test, and deploy agents for energy and utility-specific service journeys.

Walker Sands, an integrated B2B growth services agency, has acquired RevPartners, a revenue operations and go-to-market engineering firm. Financial terms of the deal were not disclosed. The ...

Sigma was built to close that gap." The new capabilities in Sigma are the following: Sigma Planning Agent, which helps marketers turn single conversational prompst into media plans in minutes, with ...

Vidmob has launched Vidmob360, a platform that embeds creative data into the artificial intelligence systems, enterprise tools, and media workflows companies already use. Vidmob360 delivers Model ...