Generative AI hasn't just introduced new capabilities, it has fundamentally reset user expectations. The gap between expectation and reality is forcing a rethink of content infrastructure from the ...

Why enterprise AI stalls and wow AI leaders scale successfullyBuilding AI is only the beginning. Scaling enterprise AI is where many organizations encounter challenges. Gartner® research* found that ...

Comination of Nielsen and DoubleVerify to provide clear, verified, and independent data for the end-to-end advertising segment.

PubMatic AgenticOS updates give buyers verifiable control and a complete audit trail, from planning through activation to measurement.

Thryv also partnered with Wix and Ooma to boost its market presence among SMBs. The Wix partnership brings together Thryv's marketing platform and Wix's global website and unified commerce solutions.

Partnership combines Wunderkind's behavioral intent signals and AI decisioning with Cordial's cross-channel messaging platform and AI-native CDP.

LiveRamp a data collaboration solutions provider, has expanded its Cross-Media Intelligence solution to enable cross-media measurement across Meta and other media channels, such as connected TV, ...

ZoomInfo has launched a native connector between Gemini Enterprise, Google Cloud's enterprise AI platform, and ZoomInfo's headless GTM context layer.

Shirofune's Creative Timeline analysis feature lets marketers track performance across all creative campaigns in one place.

Adswerve Premium Supply gives companies access to curated, high-quality inventory through a single, expert-led team.

To further AI integration, Uniqode has also introduced a model context protocol (MCP) connector that lets users manage QR codes and pull analytics directly from Anthropic's Claude. Users can create QR ...

Slant, providers of a CRM platform for financial advisors, today launched Intake Forms, a set of branded, artificial intelligence-built forms for collecting client and prospect information. Rather ...