Dentsu clients can now match target audience attributes directly against creator audience data surfaced in dentsu's CreatorIQ database.

With pricing complexity rising across industries, CIOs and revenue leaders face the most consequential technology decision of the next two years, and most are underestimating it.

Alorica, a provider of customer experience and digital transformation services, is making Crescendo's AI-native customer experience platform available to all current and prospective clients.

CallMiner, a customer experience (CX) automation and conversation intelligence provider, has partnered with PossibleNOW, an enterprise contact compliance solutions provider, to embed compliance ...

Palantir and Zeta Global partnership will build a unified data and AI infrastructure with Athena by Zeta at the center.

RingCentral native AI agents are added to RingCX workflows, giving businesses automated outreach, intelligent handoffs, and more ...

Contentful Palmata uncovers what shapes AI-generated answers and translates those insights into actionable content decisions.

Integration makes LiveRamp's commerce purchase data available for use in Adobe's agentic content supply chain.

Markup Content Guardian Agents screen materials for brand voice, audience fit, accuracy, human voice, and AI citability.

Invoca has introduced Nico, an artificial intelligence revenue conversion agent that turns marketing-driven phone, web, and text leads into appointments, sales, and revenue.

As app fatigue is rising, businesses that lead with value will win, Clutch asserts. Plus: Omdia says that more than half of all ads will be on social media by 2030.

OpenX IQ lets advertisers, agencies, and publishers customize media buying decisions at scale by leveraging high-fidelity supply-side data and embedded automation across the media workflow. Operating ...