In today’s Digest we look at Australia’s eSafety Commission warning of ‘major gaps’ in the enforcement of the country’s under ...
Native advertising, done well, is genuinely good. Sponsored content that matches the quality of the surrounding editorial.
Adzymic, a Singapore-headquartered ad tech company, is powering an advanced omnichannel campaign for the launch of McDonald’s ...
In today’s Digest we cover Claude’s paid user growth surging, AdGreen’s findings on how changes to advertising production ...
At the 3rd edition of the CFNEWS South-East External Growth Awards, an esteemed French award ceremony, held on March 26 in ...
Social media has become such a dominant force in our lives that it’s hard to imagine a world without it now. As time has ...
We spoke to Neda Lazic, Marketing Network Operations & Capabilities Senior Director, Eurasia & Middle East OU, The Coca-Cola ...
In today’s Digest we look at TikTok introducing three new ad formats, OpenAI dropping its partnership with Disney as it ...
"At Amnet, we’ve always been committed to innovation, which we believe is fuelled by experimentation. That’s why we are ...
In her latest column, Charlotte Mceleny takes a look at the publishing ecosystem, and how an industry used to turbulence is approaching the latest disruptive tech… The publishing ecosystem is a ...
Adaptive Rules Centre (ARC). The case study highlights results from a performance-based SSP who utilised ARC to resolve creative quality issues, significantly improving auction performance across its ...
In today’s Digest, we discuss OpenAI extending its ad pilot as it tests a global rollout of sponsored ChatGPT responses, Elon Musk’s X ad boycott being dismissed by a US Judge, and Disney+ striking a ...
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