Marketers want AI to support decisions, not replace them. 90% of global respondents are comfortable with AI recommending ...
Nexxen, the advertising technology platform powered by unique data and media, announced the launch of the standardisation of ...
New Wella's Nioxin Pro Clinical line saw 70% of exposed listeners take, or intend to take, action after hearing a personalised audio campaign built on AudioStack's platform, according to brand lift ...
This week, AI continued to reshape advertising, search and consumer technology, while regulators and industry players pushed ...
ChinaJoy 2026 pointed to where the gaming industry is heading over the next three to five years. After a few days of ...
In today’s Digest, we cover OpenAI expanding its ChatGPT ads pilot to 31 European markets, Apple’s latest spyware alert wave ...
Nobody wants to alienate existing customers by narrowing the description, and nobody wants to pick a fight with the wrong ...
Over the next five to ten years, AI and automation will transform many roles and remove a great deal of routine work. At the ...
While brand lift is key, another core focus is ensuring high quality measurement from top of funnel through to bottom. This ...
ATS London 2026 is just around the corner, and we caught up with some of the speakers taking to the stage to find out what ...
Google's new Search Console feature . Google recently updated Search Console to let brands track how their social media and ...
Now you have a plan to get there." Sing along, if you get the Drake reference.