Relevant Digital’s CEO and partner, Petri Kokkonen, has been appointed co-lead of the IAB Europe Programmatic Working Group, representing IAB Finland. He will serve alongside Ralf Ollig, VP product at ...

Happydemics, the global brand lift and ad measurement company, has announced the launch of 'In-Flight', a new mode placing brand outcome measurement directly into live campaigns.

Kargo announced its closed beta of Project KERA, its new agentic media buying and creative engine, designed to transform how brands and agencies plan, create, activate, and optimise advertising across ...

GoWit, a global ad tech company leading omnichannel commerce and retail media advertising for retailers, brands, and agencies, is excited to announce the appointment of Harish Pandey as head of growth ...

Jennie Roper, Head of Intelligence at WPP Media OOH, explores the importance of AI agents in commerce. She expands on why ...

In today's Digest we look at OpenAI's purchase of TBPN, Elon Musk's alleged attempts to make banks associated with the SpaceX ...

Adtelligent Inc., a global advertising technology company, has been recognised in the Financial Times and Statista "Americas’ ...

In today’s Digest we cover OpenAI raising USD$122bn in its latest funding round, Anthropic set to sign a deal with Australia ...

In 2026, ad tech is being reshaped by the convergence of privacy-first regulation, AI-driven optimisation, and the continued ...

Roman Vrublivskyi, CEO of Attekmi, explores this year’s top ad tech trends, from first-party data to supply path optimisation ...

Adzymic, a Singapore-headquartered ad tech company, is powering an advanced omnichannel campaign for the launch of McDonald’s ...

In today’s Digest we look at Australia’s eSafety Commission warning of ‘major gaps’ in the enforcement of the country’s under ...