IAB Europe has today (17th September, 2026 ) opened two new Commerce Media measurement standards documents for public comment ...

Debuting at IAB PlayFronts 2026, In-Game Audience Map enables planners to enter target audience demographics from existing ...

Programmatic DOOH reaches $1.34bn globally . The global market for programmatic digital out-of-home advertising finally has a ...

Concord announced new capabilities designed to help brands make every media campaign smarter, more consistent, and easier to ...

Pubstack, the Supply Intelligence platform for digital publishers, today (17th September, 2026) announces the appointment of Yann Stadnicki as chief technology officer (CTO), strengthening its ...

In today’s MadTech Daily, we discuss AI strengthening Big Tech’s hold on ad growth, China pulling ahead of the US in consumer ...

But just like a toll highway isn’t inherently a bad thing just because someone charges for using it, neither is the ad tech ...

Brand Metrics has also confirmed the largest platform re-work in its history, with a new user interface and underlying ...

AudioStack, the agentic audio production platform for media and advertising, has announced Inworld as its newest voice ...

Havas Play, Havas' culture-first agency network specialising in sport, entertainment, gaming, and fandom, has partnered with ...

By abusing or spoofing app identities, attackers can make legitimate developers and publishers appear to be the source of the ...

Thrad, the leading advertising platform for AI conversations, today (15th September, 2026) announced the launch of its ...