In today’s ExchangeWire news digest: Viant acquires Waymark to strengthen AI-powered video advertising, Global to acquire ...
Global, the Media & Entertainment group, today (9th November 2026) announced it has agreed to acquire Alight Media, one of ...
Anthropic has signed a licensing agreement with the Associated Press, its first deal with a news publisher. The agreement was ...
Opti Digital, the leading ad tech company specialising in publisher revenue optimisation, today (9th November, 2026) ...
The News Alliance launches #AskForNews campaign to win back skittish advertisers, Chord buys Zenlytic in a $5m all-stock deal ...
In today’s ExchangeWire news digest: UK ad spend is forecast to hit £14.0bn in Q4 as the full-year forecast climbs to £51.3bn ...
Tappx, a leading ad tech company offering multi-platform digital advertising solutions, ranks first among Spanish companies ...
This week, the advertising industry saw major shifts in investment, competition and media buying, as Big Tech earnings ...
"9.9 typically opens the season and is a good moment to recruit new shoppers and test offers. 10.10 builds momentum, 11.11 is ...
In today’s ExchangeWire News Digest, we discuss Anthropic’s IPO filing revealing that its advertising spend rose to USD$147m ...
The airline set out to automate the production of engaging, long-form travel guides that could serve two purposes: a ...