In today’s Digest we cover Claude’s paid user growth surging, AdGreen’s findings on how changes to  advertising production ...

At the 3rd edition of the CFNEWS South-East External Growth Awards, an esteemed French award ceremony, held on March 26 in ...

Social media has become such a dominant force in our lives that it’s hard to imagine a world without it now. As time has ...

We spoke to Neda Lazic, Marketing Network Operations & Capabilities Senior Director, Eurasia & Middle East OU, The Coca-Cola ...

PubMatic, the leading AI-powered ad tech company delivering digital advertising performance, announces the launch of the ...

In her latest column, Charlotte Mceleny takes a look at the publishing ecosystem, and how an industry used to turbulence is approaching the latest disruptive tech… The publishing ecosystem is a ...

In today’s Digest, we discuss OpenAI extending its ad pilot as it tests a global rollout of sponsored ChatGPT responses, Elon Musk’s X ad boycott being dismissed by a US Judge, and Disney+ striking a ...

In today’s Digest we look at TikTok introducing three new ad formats, OpenAI dropping its partnership with Disney as it ...

Adaptive Rules Centre (ARC). The case study highlights results from a performance-based SSP who utilised ARC to resolve creative quality issues, significantly improving auction performance across its ...

OpenAI hires Meta ad veteran. OpenAI has named David Dugan as vice president and head of global ads solutions, marking a ...

In today’s Digest, we discuss Publicis advising clients to avoid The Trade Desk, Meta missing 1,000 illegal financial ads in ...

Ad views growth on CTV: Ad views continue to grow in the US and Europe, with Europe maintaining double-digit growth (+23%) ...