Relevant Yield’s Automated Floor Price Optimisation uses publisher-specific machine learning models to analyse thousands of ...
Because Azerion owns the full advertising value chain, demand, data, and infrastructure, Improve Digital sits at the centre ...
"SmartNews has built one of the most trusted news experiences, and protecting that trust becomes even more important as its ...
NumberEight, a leader in AI-native audience intelligence, today (23rd September, 2026) announced the publication of its new research report, Demographic Data in Advertising: Traditional vs. ID-less ...
In today’s Digest, we look at Paramount clearing a legal hurdle ahead of its Warner merger, Amazon blocking Meta’s AI assistant in an agentic shopping standoff, and Ant Group reshaping Alipay for ...
The whitepaper outlines how Arla Foods ran nine distinct pDOOH advertising campaigns across its brand portfolio in Norway ...
Time spent, by accident, in the media conditions that used to be permanent: no algorithms, no AI, no choice architecture, and no CTV. There was no home screen or app and nothing to scroll while ...
Mediaocean AI Ventures brings together the capital, technology, and industry reach of Mediaocean with the strategic backing ...
Precision data and technology company 51Degrees is launching a new digital advertising identifier that effectively enables privacy-forward interoperability across the digital advertising supply chain.
Thrad, the DSP for LLMs and an advertising platform for AI conversations, today (22nd September, 2026) announced the opening of its headquarters in an 8,000-square-foot office in central San Francisco ...
This membership forms part of TeqBlaze's wider participation in the ad tech industry. The company joined IAB Tech Lab and Prebid.org in 2024 and joined AgenticAdvertising.org in 2026. Through these ...
Happydemics, the brand lift measurement platform, has announced a new agreement with TiVo Ads, to become its brand lift measurement partner across Europe.