"This collaboration allows J.P. Wiser's to build on the tradition of bringing friends together over a Canadian whisky during Canada's game. Bringing these two iconic brands together we will unite ...
HOKA, one of the fastest-growing performance footwear and apparel brands in history, has introduced its 2025 global brand campaign, developed in partnership with its creative agency of record, Anomaly ...
Well, ‘The Devil Wears Prada 2’ certainly arrived in style, strutting its way to a show-stopping $233 million opening weekend at the global box office. 20 years on from the original film, the hotly ...
Little Black Book, WPP’s Michael Frohlich, Daniel Hulme, Elav Horwitz and Alex Hesz give their thoughts on whether the CMO’s role has fundamentally changed or whether only the tools have evolved ...
With more work to be done, Canadian Blood Services has continued on its commitment to growing a diverse donor base with its latest integrated campaign. The second year of ‘Who’s Saving Who?’, ...
Eurostar is teaming up with world renowned graphic designer, illustrator and artist Noma Bar to launch a bold campaign, designed to disrupt the automatic choice to travel by plane and car, and ...
“Maple began with a simple promise: to use the best of technology and humanity to close the care gap in Canada,” says Daniel Shearer, chief marketing officer at Maple, a former agency exec who joined ...
For the first time in the brand's 100-year history, Kellogg’s is uniting its iconic sub-brands, including Nutri-Grain, Coco Pops, and others, under a single Masterbrand marketing campaign. This bold ...
Keystone Light's 'The Most American Light Apple Beer in America' campaign, created in partnership with Quality Meats, has tapped into a distinctly American idea that some of the most recognisable ...
Little Black Book, Dentsu's 'The Gen Z Effect: Shaping the Year of Impact' study explores how gen z’s influence on AI, authenticity, and inclusion is redefining how brands create, connect, and ...
To spread news of the democratization of the beauty industry’s best kept secrets, The Ordinary and Uncommon created a digital archive — free and available for anybody to access — unveiling striking ...
Pip Smart, executive producer and partner at Revolver and 2026 Cannes Film Craft jury chair. Jack Delmonte, group ECD at VML and leader behind the recent 1001 Optical work and Kit Kat break chair ...