In less than a month, the FIFA World Cup will be kicking off in the States for the first time since 1994. But despite soccer being one of the fastest-growing sports in the US and with 75% of Americans ...

Developed by ARK Agency, the campaign leans into the football banter that defines a title run-in, with the UK’s fastest-growing travel agency loveholidays cheekily offering Celtic’s season ticket ...

“This event is about exploring how the best brands are balancing both worlds, creating social work that actually works. With the largest share of big-brand media budgets now flowing into digital, ...

Sian Whitnall, CEO of OMD Australia, said, “Planning sits at the heart of how OMD creates impact for clients, and Thad’s promotion to chief planning officer is a natural progression of his leadership ...

One of advertising's most celebrated and influential creative leaders, Gerry joins JOAN from Slap Global, the agency he co-founded, to partner with JOAN co-founder and CEO Lisa Clunie, in a move that ...

“With ticket pricing becoming such a defining part of the fan conversation, we saw an opportunity to create work that didn’t interrupt culture, but existed naturally within it,” said Rafik Belmesk, ...

Isle of Any, who previously released work for Coinbase last year, told LBB the idea came from a desire to push back against how much Super Bowl advertising comes 'at you'. Instead, the team, led by ...

The dust has settled, the data has been collected, sorted and compiled. And the winner of this year’s Ad Super Bowl has been named. The result may surprise those who thought that strategies relying on ...

“Just like in football, there are no shortcuts to great achievements. What drives us is the ability to keep moving forward, even in the face of challenges, understanding that every step is part of ...

Emily Crabtree, global marketing director at IMA, said, “IMA has long been one of the industry’s best kept secrets, and I’m excited to take the brand onto the global stage. There is a real opportunity ...

Mal Ward, managing director and partner, Arts&Sciences: “Hands down the best concept, writing and performance out of all the work this year. I suppose it may resonate more with people who use both ...

VML, a leading integrated creative agency, announces its appointment as the global strategic and creative agency of record for Generali, one of the world’s largest insurance and asset management ...