Little Black Book, Jennifer Treiber-Ruckenbrod discusses protecting brand identity under pressure and why strong marketing gives people something they genuinely want to be part of, as part of our ...

As part of the campaign, Deliveroo has run a ticket giveaway competition in the UK, giving away five pairs of tickets for games at the FIFA World Cup 2026 to fans who place an order on the app as ...

From that idea came Recouver, a playful portmanteau inspired by a feeling many visitors already associate with the city. The campaign brings the concept to life through a series of films and creative ...

Moments after England’s dramatic penalty shootout win over Spain in the 2025 final, Nike Football posted a short film to social media. In it, the original 2022 ‘HOME’ message above the brand's swoosh ...

At the centre of the campaign is a :60 anthem spot launched across the UK and US that counts out a human life through the moments that shape it, both big and small: 76 summers, 6 best friends, 4 best ...

In playful Primark spirit, ‘The Get Away’ leans unapologetically into the cinematic world of the heist movie, bringing to life the idea that with Primark customers can get their hands on elevated ...

Hosted by broadcaster, author and Scissor Sisters founding frontwoman Ana Matronic at Magazine London, this year’s ceremony saw OK Go frontman, Damian Kulash honoured with the Icon Award for his ...

An evolution rather than a replacement of a mantra that was originally coined in 1996 by North America chairman Phil Dusenberry, ‘Do Big Things’ was a group effort to get a new BBDO positioning from ...

Three months after finalising the Interpublic Group (IPG) acquisition, Omnicom, now the world’s largest advertising holding company, has shared its first financial check-in. In it they revealed a 10.1 ...

Felipe Serradourada Guimaraes, chief creative officer at BBH London & Dublin, said, “We’re entering another year of ‘Style it Out’, with a more integrated campaign, not only in film but also as an ...

With Latin America’s population nearly double that of the US, and the biggest driver of US population growth being immigration - mostly from Latin America - it’s no surprise that, in 2025, Latin ...

WPP Open Pro represents a significant shift in the industry, with WPP being the first of its peers to provide a range of integrated, AI-powered delivery models. The new platform enables WPP to service ...