State Farm has confirmed its return to the Super Bowl with a trio of teasers starring Keegan-Michael Key and Danny McBride. The spots feature the comedians as the hapless owners of a fictional ...

REA Group is pleased to announce Katrina Konstas has been appointed to the role of chief commercial and marketing officer, commencing September 1st 2026. In this role, Katrina will join REA’s ...

Today, American cryptocurrency exchange Coinbase has launched its latest campaign, ‘Human Nature’, presenting genuine conversations around finances through charming, stop-motion animals, courtesy of ...

State Farm has delivered the payoff to its ‘to be continued’ Super Bowl campaign, bringing in Bon Jovi frontman Jon Bon Jovi for a surprise Game Day cameo alongside Jake from State Farm. The new film ...

With day two of Cannes Lions 2026 done and dusted, here are the Grand Prix winner announcements for the categories of Entertainment Lions, Entertainment Lions for Gaming, Entertainment Lions for Music ...

The global commercial and music video editing landscape is being reshaped by new expectations around speed, technology, and project complexity. LBB reached out to several editing experts to find out ...

Zespri, the world’s leading marketer of kiwifruit, has appointed international creative network, VCCP to develop and launch its new global brand platform, Grown for Good, following a rigorous ...

At the heart of ‘It’s Your World to Understand’ is a film, directed by MJZ ’s Camille Summers-Valli, that’s designed to stop viewers in their tracks and reframe the minute they’re in – blurring the ...

Responsible for signalling substitutions, announcing added time and helping maintain order on the touchline, fourth officials are at the centre of some of the game's most scrutinised moments. To ...

Pampers – a household name for most – has been at the forefront of the baby care category for over 60 years. Inventors of disposable diapers and trusted by healthcare professionals and parents around ...

The NFL and YouTube delivered a historic Super Bowl LIX Flag Football Game, setting a standard for digital engagement and bringing together top creators, music artists, and sports legends - generating ...

Little Black Book, CCO Chris Bellinger shares that an experiment run by PepsiCo’s internal creative team has proved that brands get more from creators when they give them creative freedom, while ...