From the staying power of global sensations like girl group, XG, and TV series, ‘Alice in Borderland’, to the comeback of ancient traditions like Kabuki theatre and sumo, advertising experts from ...
TGL presented by SoFi, the new primetime golf league founded by TMRW Sports in partnership with the PGA TOUR, has opened its second season on Sunday, December 28 at 3 p.m. ET on ABC, the league’s ...
Modelled after the global Cannes Lions Young Lions Competition, entrants receive a brief and have to complete the challenge for their respective category within a 24-hour or 48-hour period. Each year, ...
Little Black Book, Spirit Airlines launches new product and service in first step of new brand strategy, championing exceptional value for all travellers ...
Automotive brand OMODA has launched 'Everything is Essential', a bold new campaign for the OMODA 7 featuring thousands of real flowers, three tons of water and a clowder of live cats. Marking the ...
The campaign takes over all 14 billboards at London’s Waterloo gallery, transforming the space into a live demonstration of Canva’s design capabilities. It’s a bold, tongue-in-cheek celebration of how ...
Platinum Rye Entertainment (PRE) decided to find out. PRE, procurers of talent and IP for brands and agencies, are historically among the biggest buyers of celebrity talent for these Big Game ads. PRE ...
No one has a to-do list quite as endless as a small business owner, and when it comes to the incessant tasks, there’s one that can seem especially daunting and time consuming: shopping for insurance.
As brands jump on the cultural wave around the Oasis reunion tour, Specsavers has rolled out two tongue-in-cheek activations that bring its iconic humour and health message to fans spanning ...
System1, the Creative Effectiveness Platform, and JCDecaux UK, the UK leader in Out-of-Home advertising, today revealed its latest research based on viewers’ emotional response data captured via the ...
Redditors driving experiences and their testimonials will be turned into headlines such as “Notice how time and space bend around the vehicle as a mark of respect” and amplified across OOH, print, ...
The campaign also has significant media weight across traditional TV, social, digital, radio, and owned channels, plus influencer partnerships and in-store activations. Not to mention a ‘Free Bucket ...