Australian frozen yogurt brand Yo-Chi has promoted Miranda Ho to the newly created role of head of creative and social for ...

KFC Singapore is extending its brand beyond the dining table with the launch of "KFC SWAGS", a new lifestyle merchandise ...

Greenpark has appointed former Ogilvy Philippines chief Caloy Sambrano as managing director for Asia Pacific, as the agency ...

Lendlease Malls is expanding its "You won't believe it's trash" (Y.W.B.I.T.) campaign into a year-round sustainability ...

For years, Australian brands have eyed Asia as the ultimate growth frontier. Today, that conversation has move past why to ...

MariBank Philippines has officially joined the Philippines' growing digital banking sector after securing a digital banking ...

Qantas Group has appointed Omnicom Media agency OMD as its media agency for Asia, following a competitive pitch.

Consumers are increasingly turning to AI answer engines to discover and compare brands, but the platforms shaping those recommendations are not all reading from the same playbook. A recent report by ...

K-culture is no longer just creating fans. It is reshaping how brands market Korean products globally, according to a new ...

Pop‑ups are now a defining feature of modern retail, transforming malls from mere shopping destinations into dynamic spaces ...

KFC Singapore is tapping into Pokémon's enduring popularity with a nationwide campaign that transforms all 71 outlets into ...

The Ministry of Trade and Industry (MTI) has appointed GOVT VCCP and We. Communications to lead communications for ...