Nongshim has named K-pop sensation aespa as the first-ever global brand ambassador for Shin Ramyun, signalling an ambitious ...

Travel platform Klook has partnered with local animal welfare group SOSD and McCann Worldgroup Singapore to launch “Singapore ...

OpenAI is making ChatGPT a little more social. The company has begun rolling out group chats, letting users bring friends, ...

American luxury brand Coach is rethinking retail and hospitality to engage Gen Z, transforming traditional shopping into ...

Glade, the home fragrance brand under SC Johnson, has stepped into the world of pop culture with a regional collaboration ...

Mary Grace Café, a popular Filipino bakery and café chain, is marking its thirtieth year with a milestone that redefines its ...

Actor David Corenswet has taken Singapore’s “high life” literally, swapping film sets for treetops and wind tunnels in a new ...

Visa has dropped its latest campaign starring Blackpink’s Jennie Kim, sending fans and Blinks across the APAC region into a ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Singapore’s acting minister for culture, community and youth David Neo has apologised after calling Hong Kong football ...

The National Library Board, Singapore (NLB) has appointed The Nutgraf as its PR consultant and agency partner. The one-year ...

Masculinity in Asia is undergoing one of its biggest shifts in decades, according to a new report by VIRTUE Asia.