Doritos Loaded is bringing together celebrity chef Gordon Ramsay and Mercedes-AMG PETRONAS Formula One driver George Russell ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

Integrated communications agency APRW has expanded its entertainment portfolio with new and renewed publicity appointments, ...

Clear Junction has partnered with Philippine fintech and crypto platform Coins.ph to strengthen the latter's expansion into ...

Manulife has promoted Sonali Verma to chief brand and experience officer, Asia, expanding her remit to lead the insurer's ...

For global brands, localisation is often a balancing act. The challenge is maintaining recognisable brand assets while ...

Sea and OpenAI are deepening their strategic partnership, with plans to drive artificial intelligence (AI) adoption across ...

HUGO BOSS's brands BOSS and HUGO have appointed M+C Saatchi Sport & Entertainment as its global PR agency of record.

KFC Singapore is taking its latest Nashville Chicken launch beyond the menu, staging its first-ever dry rave as the brand ...

MINISO has rolled out a new Disney and Pixar's Toy Story 5-inspired collection globally, marking the first collaboration ...

Marketers around the globe are struggling to move beyond generic campaigns, but Singapore is feeling the strain more acutely, ...

GoTo Group and Grab Indonesia have confirmed that an 8% commission rate for motorcycle ride-hailing services will take effect ...