Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...
The head of Sony Pictures Motion Picture Group has reportedly called on cinema operators to rethink the increasingly lengthy ...
Chocolate Finance is introducing a new gamified campaign aimed at engaging consumers through simple, mobile-first ...
Canva has unveiled Canva AI 2.0, a major platform overhaul that positions the company beyond design and into the centre of ...
Mustafa Jewellery has put micro-influencers at the heart of its latest brand activation, “Kilauan Raya dari bumi Melaka”, ...
Havas Media Network Singapore has appointed Teresa Goh to lead Havas Play Singapore as general manager, as Kenny Yap exits as ...
KFC and Pizza Hut Singapore have appointed WPP Media as its integrated media agency for the country, following a competitive ...
Pinterest is taking a direct swipe at doomscrolling in its latest brand campaign, as social media backlash and teen mental ...
Shop Changi and Changi Rewards has appointed Section and Nine:TwentyEight as its creative and digital partners.
Meta has expanded its Teen Accounts safety features for Instagram in Malaysia by introducing an age-appropriate 13+ content ...
Just 7% of consumers in Southeast Asia say traditional media influences their decisions on what to do or where to go, ...
Mediacorp is doubling down on regional content strategy with a new Chinese-language co-production. The company has partnered ...