In an era of shrinking attention spans and endless pop‑ups, brands can no longer rely on flashy installations and one‑day ...

Sony Pictures, together with OMD Singapore and Omnicom Media Singapore's content arm, has partnered with run club Easy Pace Only to launch a Masters of the Universe-themed street challenge ahead of ...

Omnicom Public Relations (OPR) has unveiled a new Asia Pacific leadership team, as the communications network looks to strengthen collaboration and integrated client support across its agency brands ...

Science Centre Singapore has appointed dentsu solutions to lead its social media strategy for the Science Centre Board, under ...

Meta, Microsoft and Coinbase have led a sweeping digital takedown of scam infrastructure across Southeast Asia, with ...

Coca-Cola has unveiled "No better feeling", the final instalment of its FIFA World Cup 26 campaign, closing out its ...

Visa has appointed Bollywood superstar Shah Rukh Khan as its new brand ambassador for India, as the payments giant looks to ...

After months of standout submissions and fierce competition, the finalists for MARKETING-INTERACTIVE’s Hashtag Asia Awards ...

Indeed is repositioning itself as an AI-powered hiring platform with the launch of a new global brand campaign titled "Jobs ...

Samsung has launched a new campaign celebrating its 20th consecutive year as the world's leading TV brand, positioning itself as the screen of choice for moments that matter. Titled "When it matters, ...

Coca-Cola has launched a global review of its media, data science and technology business across most of its major markets. The review is facilitated by consultancy Mediasense and is expected to see ...

The World Cup has long been one of the few certainties in media planning: a rare moment when audiences gather in their ...