Contextually intelligent platform Silverpush is launching its 'Trend Intelligence Platform', a new contextual intelligence ...

Happy Friday, MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the ...

KFC Singapore has kicked off Chinese New Year 2026 with a character-led social campaign, anchoring its festive push on Lady Huat, a fiery on-screen mystic designed to turn product consumption into ...

The festive season is already in full swing with brands such as Coca-Cola, Starbucks, McDonald's, Lalamove, and Astro, just to name a few, all unveiling their Chinese New Year campaigns in recent ...

Coca‑Cola has unveiled the first phase of its global campaign for the FIFA World Cup 2026, inviting fans to ride football’s ...

Maybank has unveiled its Chinese New Year film, "Blessings all around", a human-led festive narrative that challenges conventional ideas of prosperity by placing relationships, traditions and shared ...

Singapore Airlines has emerged as the strongest brand in Singapore, topping YouGov’s "2026 Best brand rankings" with an overall Index score of 57.6, according to the latest data from YouGov BrandIndex ...

From Singapore to the States, leaders are facing growing consequences for personal misconduct, and social media is amplifying ...

Generative AI is quickly reshaping the way advertising creative is developed. According to a new report from ...

From Singapore to the States, leaders are facing growing consequences for personal misconduct, and social media is amplifying ...

As marketers enter 2026, the landscape continues to shift at a breakneck pace. Technology is fragmenting the ways consumers ...