So why would Jeff Bezos, a man worth around $270bn and the world’s third-richest person, invest in both? The answer is that ...

Think Disney princess and what usually springs to mind is a sugary confection of pastel-colored dresses and fairy tale ...

Particularly with the help of readers and a reporting button. That would mean fewer robotic posts, more human conversation.

There are not many brands that can reach back more than a century when they need a new advertising idea. OshKosh B’gosh can.

This is where Threepipe Reply helps regulated brands turn responsible marketing into a growth advantage: combining search ...

Many of the conversations we’re hearing reflect on the vast potential of CTV but recognize this challenge. Brands want the ...

When publisher Random House prepared to release Shot Ready, basketballer Stephen Curry’s book about his career, it faced the ...

Here’s what seven B2B brands reveal about how hard it is to win the World Cup. I wanted to know which B2B brand won the World ...

From comic relief and playground monsters to some of advertising’s darkest creative twists, these campaigns found something more enduring than a seasonal sales pitch. “They told the truth about ...

Huggies is putting its “blowout protection” to the ultimate test in a new campaign from McCann titled ‘Expensive Sh*t.’ The stunt leans into one of parenting’s most universal anxieties: the baby ...

Urban Outfitters also commissioned an original Bryan Master track, ‘All Together Now (UO Version),’ and opened it for ...

Lippincott’s global creative director and senior partner, juror on the Design jury for The Drum Awards Festival, on why ...