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Starbucks CEO Brian Niccol pitched his turnaround strategy to store managers at the company’s Leadership Experience in Las Vegas.
Starbucks' CEO looks to snap sales slump with prices and protein The coffee giant doesn’t plan to raise prices at least until fall as it works to lure back once-loyal customers.
Starbucks Corp. SBUX is considering selling a minority stake in its China business to an outside investor as part of efforts to reinvigorate growth in the region, according to the company's CEO ...
Here’s why Starbucks employees are pushing against the company’s dress code changes, that took effect on May 12, and what the new dress code entails.
The new CEO has been working on making the Starbucks experience better for customers, which has included simplifying the menu and working on improving wait times at stores.
Looking ahead, he said, Starbucks will rely more on employees and less on equipment, explore baking items in stores, and consider a new afternoon menu.
Starbucks held its quarterly earnings call Tuesday, during which CEO Brian Niccol highlighted a slew of design steps the company is taking as part of its overall turnaround strategy. While Niccols ...
Starbucks' latest earnings report showed a continued decline in US same-store sales as its business in China stabilized.
Starbucks employees and customers are slamming CEO Brian Niccol and the coffee chain for its new dress code.
What is the new Starbucks dress code for baristas? The change takes effect May 12. Here's what to know.