During the hearing, Absolute Legends’ counsel informed the bench that the company will submit an affidavit detailing all ...

Sun TV Network files suit in Madras High Court alleging use of songs and dialogues from Rajinikanth films in Chennai Super ...

Redseer Strategy Consultants report highlights Gen Z’s preference for experiences, sustainability, digital convenience, and ...

BestMediaInfo.com tracks last week’s major leadership appointments, promotions, and exits impacting the world of advertising, ...

The deal comes after months of talks between upGrad and Unacademy, which initially focused on a $300–400 million valuation ...

At its 3rd anniversary conclave, CMD and editor-in-chief Upendra Rai reveals plans to revive Sahara’s TV and print assets, ...

The company said the hoarding was not part of any official campaign and described it as AI-generated user-created content ...

The company sets up a new Singapore base while strengthening national revenue leadership with regional heads across North, West and South India ...

Jhaveri takes charge of marketing for Malaysia, Indonesia, Singapore and Brunei, drawing on over 15 years of experience in brand and innovation roles across FMCG ...

The move fits a long-standing Pepsi playbook in India. The brand has historically linked itself with youth culture, self-expression and pop-culture visibility ...

From masked channel data to a 55% viewership jump, BestMediaInfo.com unpacks week-on-week shifts, reach trends, historical benchmarks and what the data means now ...

This week, brands across categories have launched new campaigns to connect with consumers through digital and video platforms. The ads highlight product launches, creative storytelling, and celebrity ...