Factors such as tighter budgets, rising activation costs, adverse weather conditions and a fragmented advertising ecosystem ...

Prive HD was launched in 2017 as a premium English movie channel. Zee Chitramandir was launched in 2021 as Zee’s second ...

Conceptualised by McCann India, part of Omnicom Advertising India, the campaign is built around the idea of the bathroom as a ...

The device is internally described as a "humanlike AI companion" for the home. It is expected to sync with ChatGPT and offer ...

The jewellery retailer has built one of advertising’s largest celebrity networks, combining national faces with actors chosen ...

CCPA fined SpiceJet Rs 1 lakh after ruling that its booking interface used dark patterns that undermined consumer choice and ...

Network18’s ad inventory consumption grew 10% against the industry’s 3%, while non-government volumes rose 2% despite a ...

The mandate covers creative, campaign strategy, SEO, GEO/GIO, Google Business Profile management, performance marketing, and ...

The review petitions have been filed by Play Games24x7, Junglee Games, and Sachiko Gaming through law firm Lakshmikumaran & ...

The agency will handle Maple India's social media marketing, AI search optimisation, performance marketing and creative ...

ITC Foods has launched B Natural Coconut Cola, combining coconut water with the flavour and carbonation associated with cola.