Big Magic has been positioned for a reset from its earlier free-to-air role, with the plan shifting it into a pay Hindi ...

S Anand Seenivasgan, Founder & CEO, PaySprint, writes about how fintech brands are rediscovering the role of community in building trust beyond algorithms and growth hacks ...

New Delhi: Vanita Keswani, Chief Executive Officer of Madison Media Sigma, part of Madison World, has stepped down from her ...

The digital film introduces Zyro as a zero sugar, zero calorie beverage, using personal storytelling by Karan Aujla to reflect the brand’s “Nothing Unnecessary” positioning ...

Former The Economic Times journalist and Ringsight Advisory founder Mishra joins Flipkart Group to lead corporate communications and stakeholder engagement across the organisation ...

Chowdhury will oversee Motorola India’s marketing strategy and integrated initiatives, while Bedi moves to a regional APAC role reporting to Shivam Ranjan ...

Former Honasa online lead Grover joins the homeware brand’s leadership team to oversee business strategy, revenue growth, go-to-market and marketing functions ...

Sohn, Chief Executive of Krafton India, joins the board while former MIB Secretary Apurva Chandra is named advisor to the board ...

The award was presented at Taj Lands End during a ceremony attended by industry representatives and guests from across the country ...

This expansion is significant as Sony’s core entertainment strength has traditionally been in Hindi, while its regional presence has been narrower and more selective ...

The six channels are - Sony Entertainment Television HD, Sony SAB HD, Sony Sports Ten 1 HD, Sony Sports Ten 2 HD, Sony Sports Ten 3 Hindi HD, and Sony Sports Ten 5 HD ...

The campaign, conceptualised by Shreyansh Baid, founder of Shreyansh Solutions, presents Mandanna and Deverakonda in a musical-style film centred on playful wedding outfit banter ...