Gera Developments MD Rohit Gera explains why performance marketing cannot fully capture brand influence and why festive ...

TAM AdEx finds Akshay Kumar associated with 35 brands against Dhoni's 33, while paints lead categories by diversity of ...

Explore beauty Diwali campaigns by L'Oréal Paris, Mamaearth, Nivea, Purplle and more that went beyond festive glow to ...

Publicis Groupe appoints Scott Hagedorn as CEO and Sam Levine Archer as CSO of Marcel to expand its agentic AI capabilities ...

Based in Singapore, Naryani joined in September after holding regional roles across product strategy, commercial trading and ...

Musk’s investment follows Paramount’s Warner Bros. Discovery takeover; Larry Ellison had put 1 billion dollars into Musk’s ...

Experts explain why India's D2C brands must look beyond performance marketing, Meta dependence and ROAS to build brand equity ...

Gunjit Jain resigns as Colgate-Palmolive India's EVP, Marketing, after 18 years. Akash Parekh will succeed him, effective ...

The study finds consumers adapting festive purchases through smaller gold buys, affordable fashion and local celebrations, ...

Dentsu's Q3 2026 report finds 31% of APAC consumers trading down on groceries, as spending cuts rise despite stable household ...

Parekh is currently Senior Director, Marketing – APAC, where he leads regional marketing strategies for Colgate-Palmolive's ...

Dabur India partners with WPP to launch The Dialogue Hub, an AI-powered platform for real-time consumer insights, brand ...