Explore the transformation of consumer identity and the failure of traditional market segmentation strategies as regulations ...

Discover how AI is reshaping marketing leadership, enhancing productivity, and fostering collaboration through innovative ...

Explore how Indian youth are shifting from excitement-driven consumption to seeking emotional comfort in their eating and ...

A new survey reveals that nearly 90% of Indian esports players believe brand sponsorships are crucial for building sustainable careers, reflecting a significant shift in how esports is perceived in ...

Zepto CEO Aadit Palicha welcomes the Labour Ministry's suggestion to remove the 10-minute delivery branding. He calls it a ...

Bajaj Consumer Care Ltd reports an impressive 83% year-on-year increase in consolidated net profit, reaching INR 46.37 crore ...

This move solidifies the company's leadership in India's hydration category by offering innovative solutions to address both ...

OpenAI has rolled out a new age prediction feature on ChatGPT to enhance content safety for younger users as the company ...

Silvio Campara, chief executive officer of Golden Goose, speaks about his emotion-led leadership, scaling a global luxury ...

Wondrlab has appointed Shidush Contractor as Chief Operating Officer for influencer marketing. He will lead OPA and Opportune ...

Zee Entertainment Enterprises (ZEEL) experiences a 5.4% decline in profit for Q3 FY26 despite a rise in total income, as advertising revenues falter due to a sluggish market environment.

International buyers are now the driving force behind most UK online orders. This trend is changing the UK e-commerce calendar, with sales increasingly influenced by global cultural holidays. The UAE ...