Discover the growing movement among millennials and Generation Z as they put down their smartphones and embrace real-life ...

BYD, the Chinese electric vehicle maker, is focusing on brand-building in South Africa by avoiding strategies like price wars ...

Imperial Brands forecasts slight year-on-year profit increase and maintains 2026 targets, while acknowledging potential ...

Snap, the parent company of Snapchat, announced the elimination of 1,000 jobs, approximately 16% of its workforce, citing AI ...

Luxury brands including LVMH and Estee Lauder grapple with sales declines due to reduced air traffic and airport closures ...

Walmart is modernizing its 'Great Value' private label brand with a new design, focusing on health and sustainability, as ...

Explore how Bentley Motors' collaboration with Priyanka Chopra Jonas marks a transformative shift in luxury branding and ...

Explore the rise of Pringles and Biscoff as Instagram's latest recipe sensations. Discover how these branded snacks have ...

Explore how Samay Raina's comeback with his special 'Still Alive' impacts brand partnerships and creates new narratives in ...

A recent study by Criteo reveals that 84% of Indian consumers prefer fewer, relevant ads over repetitive messaging. The ...

A study reveals that 83% of Indian AI users rely on platforms for shopping decisions, signaling a major shift in consumer ...

The Geneva watch fair highlights the profound impact of the Middle East war on the luxury watch sector, with significant ...