Ask anyone who grew up in the eighties or nineties what toothpaste their household used. Chances are, the answer is Colgate, and it was never a considered decision. It was just the way things were.

Hyundai Motor India plans to sell 2 million connected cars by 2030, leveraging its popular Bluelink technology and upcoming ...

Schneider Electric has elevated Ratnesh Pandey to Vice President of Marketing for India, tasked with leading the company's ...

India's FSSAI refuses to extend the 90-day deadline for beverage giants like PepsiCo, Red Bull, and Monster to change their energy drink labels, aiming to uphold food safety regulations amid industry ...

Businesses now compete for attention, not just for product value, as consumers face an information overload. Viral phenomena ...

Arpita Sengupta has joined Autodesk as director of marketing for India. She previously led marketing and communications efforts at Red Hat India. Sengupta brings over twenty years of diverse marketing ...

Explore how winning digital marketing awards not only boosts immediate recognition for your brand but also establishes long-term authority, enhances market positioning, and attracts top talent while ...

Britannia Industries has reported a strong quarterly profit rise and an optimistic demand outlook, leading to a significant ...

India's electric vehicle market sees a historic surge in July with 3,27,901 EVs sold, marking a 66% increase year-on-year.

The FSSAI has ordered PIE Foods to stop selling its Monk Fruit Extract and Sweetener Drops due to multiple breaches of food ...

Two Brothers India Farms debuts its first OTT campaign, 'Khaane Ke Saath No Mazaak', promoting clean food choices through humor and relatable family situations ahead of the festive season.

Anu Sikka has left Jiostar after a 21-year tenure with the broadcaster. She was instrumental in developing the Indian kids ...