Stone Cold Media, a new studio in Mumbai, focuses on gaming, branded content, and experiential projects for brands. Founded by industry veterans, the studio aims to transform audience engagement ...

Raj Nayak steps down as chairman and managing director of YAAP Digital, effective October 9, 2026, citing personal priorities ...

Discover how the nine-night Navratri festival is transforming into a commercial marketplace influenced by social media, ...

PepsiCo India is shifting focus towards zero-sugar and mid-calorie beverages, expanding its snack portfolio with healthier ...

The Marketers Premier League (MPL) is a first-of-its-kind cricketing showdown by ETBrandEquity bringing together the sharpest ...

Dentsu India introduces the 'Rewire for Growth' report, focusing on strategic approaches for banking, financial services, and ...

China experiences a continued downturn in domestic car sales, with a 12-month decline. However, car exports show strong ...

CheilX has appointed Tania Sinha to lead its Delhi office, aiming to drive business expansion and strengthen client ...

During the ET DigiPlus Fest 2026, Scapia CEO Anil Goteti highlighted the importance of creating a compelling product as the ...

Explore the consequences of prioritizing efficiency over intellectual engagement in the creative industry. Discover why the ...

Skydance, born from the historic merger of Paramount and Warner Bros. Discovery, highlights a massive franchise portfolio ...

OpenAI's annualized revenue is reportedly $20 billion less than previously indicated, with potential implications for its ...