Discover how brands can navigate the evolving landscape of influencer marketing by building sustainable creator ecosystems ...

Explore the emergence of microdramas in India, their impact on advertising strategies, and how brands can profit from this ...

Naveen Tewari, founder of tech company and India’s first unicorn InMobi Group, believes the next battle for brands won’t be ...

Explore how India's short-form video creators like Jaspal Singh Sindhal are transforming the business landscape by monetizing ...

From skincare ingredients to aesthetic treatments, young consumers are changing the way beauty is discovered, discussed, and ...

Instamart has announced the appointment of Nandita Sinha, former Myntra CEO, as its new chief executive officer. This ...

WPP Media partners with AI startup Kily to enhance ecommerce solutions using AI, enabling brands to optimize operations ...

Nielsen has launched Ad Intel AI, an artificial intelligence platform. This new tool converts advertising data into actionable insights for businesses. The platform offers intelligence on competitor ...

Connected TV attracted more advertisers and categories during Wimbledon 2026. Linear television advertising volumes increased ...

Connected TV offers a powerful platform for brand building and emotional connection. The living room environment is ideal for ...

Audi's CFO emphasizes the need for collaboration with Volkswagen to realign their business model, responding to sales ...

Connected TV is emerging as a promising area of investment for fashion marketers as they look to combine television's ...