This year, the percentage of ad spend going toward made-for-advertising (MFA) sites went up instead of down for the first ...
Two private investment firms, Vista Equity Partners and Quinti Capital, have submitted a bid to acquire Criteo.
Walmart Connect and Magnite are making retail media and CTV convergence real. See how 150M customers, Vizio inventory, and ...
A new campaign planning tool from Strategus analyzes historical campaigns in the same vertical to see what targeting ...