AppLovin is growing at a blistering pace, but Wall Street investors remain cautious about the business. The mobile ad tech ...

WiseGuyGaming repurposed the tools it was already using to identify bots to reveal its ad-blocking audience as well.

The easy read is that a delivery app is buying another delivery app. Actually, DoorDash is buying a revenue mix it has never ...

The ad industry has a long history of costly blunders – some absurd, some sinister – that have run into the millions. Remember the night of the yellow square? Or, more troublingly, a recent rash of ...