With its new funding, commerce data platform Chord plans to help brands access their data more easily by unifying it within ...
We can’t simply trust AI to make up for bland creative with sheer volume. The real performance shift happens when we use AI ...
The two longest-standing names in the affiliate and partnership marketing category, Rakuten and Impact.com, have decided to ...
Omnicom is rebuilding its media machine around agentic AI in a bid to push more spend to publishers and sidestep the "messy ...
Dive into AdExchanger's Partnership marketing coverage for the latest updates, expert opinions, and analysis shaping the ...
Leadscon in Las Vegas not expecting to have many ad ops takeaways, but left with lessons about creating LTV for your audience ...