Can a verifier stay independent when it joins a measurement giant? Nielsen’s Karthik Rao makes the case for its DoubleVerify ...
Pinterest expanded tvScientific CEO and Co-Founder Jason Fairchild’s title to general manager of programmatic and affiliate.
Dive into AdExchanger's negative keywords coverage for the latest updates, expert opinions, and analysis shaping the future ...
Walmart is providing negative keyword exclusion for its search advertising. Plus: What's next for ad monetization in live sports streaming.