Donut Media started out posting car-focused content on social media and has evolved into a hybrid creator collective and ...

Dive into AdExchanger's Sarah Caputo coverage for the latest updates, expert opinions, and analysis shaping the future of ...

Starting next quarter, US media buyers will be able to tap Amazon Audiences for Netflix campaign targeting through the Amazon DSP.

The divergence between the DSPs reveals shifting buy-side priorities. Advertisers are wary of how TTD earns margin and how its algorithm steers demand.

Undercounting Black, Hispanic and intersectional audiences isn’t just a measurement failure – it’s a missed growth ...

Meta is making a change to how it reports click-based attribution. Starting later this month, Meta advertisers will no longer ...

Add another “Open” to the list. The Trade Desk has OpenPath, OpenAds, OpenSincera and, as of today, a new platform portal ...

The days of easy-on, no-minimum, sign-up-by-credit-card digital ad auctions are ending – and with them the sweet credit card ...

Dive into AdExchanger's Indy Cinema Group coverage for the latest updates, expert opinions, and analysis shaping the future ...

Submit your comic caption idea by 5 p.m. ET on Mon., March 9, 2026 for the chance to win a free ticket to Programmatic AI in ...

Criteo joins OpenAI’s ad pilot; Google considers making its own AI landing pages; and the Supreme Court passes its own ...

On Tuesday, Versant Media Group reported its first earnings as a publicly traded company. The portfolio of networks, which includes CNBC, MS NOW (formerly MSNBC), USA Network, E! and Fandango, was ...