Congress is taking another swing at a federal privacy framework. Wonder what the odds are on Kalshi. (Not great.) ...
Dive into AdExchanger's SECURE Data Act coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.
Dive into AdExchanger's Richart Ruddie coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.
Good news for advertisers, many of whom have found it difficult to meet minimum spend budgets on ChatGPT: Logged-out users ...
Dive into AdExchanger's Will Sommer coverage for the latest updates, expert opinions, and analysis shaping the future of ...
Whose Mess Is This? One unwritten rule for advertising and analytics platforms is to never make dramatic overnight changes ...
I couldn’t help but follow up on recent news, first reported by CNBC, about an Amazon ad platform boycott – compelling ...
AdExchanger and Equativ are partnering to power live content, executive conversations and multi-channel distribution from ...
For the first time, Unity's audiences are available for ad targeting outside the Unity platform, with Index extending Unity’s ...
A new IAB Tech Lab group is working on ground rules for the very unruly $200 billion programmatic ad market. Godspeed!
At this rate, Cavanagh added, Peacock will be on track to approach profitability for the first time next quarter. We like ...
The Measurement Gap in B2B Advertising Campaign Sophistication Is Increasing, but Performance Visibility Remains Limited B2B ...