Time recently began serving ads to bots in an attempt to monetize its growing bot traffic. The ads are formatted as FAQ-style ...

Sweetgreen tapped video advertising startup Atmosphere TV to run video ads in public spaces where people were likely watching ...

Despite Reddit delivering an objectively solid Q2, its stock cratered, in part because of search-related headwinds and low ...

Dive into AdExchanger's World Cup campaign coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.

Dive into AdExchanger's Sweetgreen wraps campaign coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.

Amazon’s advertising businesses earned a total $19.8 billion in Q2, the company reported in its quarterly earnings on Thursday. That’s up from $15.7 billion in Q2 2025, and good for a 26% year over ...

A combination of layoffs, lawsuits and AI operating costs set back Meta's Q2 earnings, despite increased revenue.

Freewheel will begin reporting show-level data; Xbox will let users stream games for free if they watch ads; and the AI that ...

Selling a political candidate in a hyper-polarized, 24-hour news environment is no easy feat, says DSPolitical CEO Mark ...

Performance marketing has fundamentally changed how marketers define success. Better targeting, attribution and optimization ...

Eyewear company Blacksheep claims Google replaced its site with a lookalike domain leading to an error page. Plus: Apple's ...

Agentic AI shows promise for direct deals. But if Google has its way, Buyer Direct could put an end to all sorts of agentic ...