OpenAI's growing ads business is starting to prove its worth. But if it wants to keep growing, it's going to need stronger ...

TikTok comments can now include polls and videos; vertical video app Shortical introduces AI ads; and Meta's upcoming ...

A lawsuit filed by the FTC and 22 state attorneys general on Monday accuses Amazon of making advertisers pay more than ...

Buy-side experts said it’s another example of a Big Tech platform taking advantage of the lack of transparency built into ...

Dive into AdExchanger's PS5 Live on TV coverage for the latest updates, expert opinions, and analysis shaping the future of ...

The company, which helps advertisers pick the right tech partners, is also launching an accelerator program to help tech ...

ChatGPT, Reddit and Roblox are big enough to be subject to the EU's DSA. And: The world considers social media bans for users ...

AI marketing platform Optimizely announced the launch of Virtual Teammates, blurring the line between human employees and AI ...

TWC is building a monetization model that treats weather as both a contextual and an emotional signal, and it's using AI ...

Dive into AdExchanger's Rajeev Nair coverage for the latest updates, expert opinions, and analysis shaping the future of advertising and marketing technology.

Dive into AdExchanger's The DSA coverage for the latest updates, expert opinions, and analysis shaping the future of ...