The cohort makes up 22% of Hong Kong, commands HK$50 billion in spending, particularly across travel, entertainment and ...

As the tea market turns into a price war, Heytea pushes back against 'involution' and bets on overseas growth to stay premium ...

BBDO will be relaunched in Hong Kong, with former DDB chief Andreas Krasser appointed chief executive of Omnicom Advertising ...

Campaign compiles a new 'Move and win roundup' as each week progresses. This edition will cover January 12 through January 16 ...

Chinese electronics brand Oppo has appointed Assembly as its media agency of record and Allison Worldwide as its PR and influencer agency for the Singapore market following a competitive pitch.

Dentsu says it has made no announcements on its international business, after reports that talks to sell the unit have ...

Cheil's creatives share how their bold campaign idea on tattoos resonated in Korea and what its Spikes recognition says about ...

Last week, reports suggested X had restricted the ability of non-paying users to edit photos of real people into revealing ...

The combined agency will serve clients including OCBC Bank, Cathay Pacific, Canon and Singapore government bodies.

New deal will take fans 'behind the curtain and closer to the action than ever before,' Fifa secretary general Mattias ...

The architect of WPP’s modern India business will retire in March 2026 after more than 30 years in the industry.

December’s Thailand Advertisers of the Month are Central, Milo, and adidas, each showing notable gains in Ad Awareness among ...