The effort is intended to help the brand stand out amid a “sea of sameness” in the insurance category, said Eleanor Solomon, ...
Jen Bacchus, a former WME executive, is leading the specialized offering that aims to help clients drive deeper cultural ...
Celsius Holdings is looking to reinvigorate Rockstar, which it acquired from PepsiCo as part of a larger investment partnership in 2025. Rockstar was founded in 2001 and acquired by PepsiCo in 2020 ...
The partnership is part of a larger golf strategy by the brand, which became an official sponsor of PGA Tour through a ...
The first half of 2026 has continued the chaotic tenor of the last several years, where each crisis is supplanted by a new ...
Limited-edition Penalty Packets tap into interest in soccer’s iconic red and yellow cards ahead of the quarter finals.
Kelly Mahoney digs into how the beauty retailer is driving growth with a playbook that spans cultural partnerships, TikTok ...
Marisa Thalberg, chief customer and marketing officer at parent Catalyst Brands, opens up about the “Intern Diaries” and a ...
An A/B test of Amazon’s AI video tool reduced production time by months for a Cuisinart video, but humans were still needed ...
Neighborhue is developed in partnership with My Code, a multicultural media and marketing agency that owns properties ...
Opinions are split on whether brands are serious about the saucy short-form genre, but experts shared ways to dip a toe in ...
A pair of efforts for the upcoming Will Ferrell vehicle “The Hawk” show how the streamer is focusing on more bespoke brand ...
Some results have been hidden because they may be inaccessible to you
Show inaccessible results