The Unilever-owned men’s grooming brand is pairing value propositions with slapstick, sexual innuendo and the tagline “Let ...
The marketer’s Chips Ahoy brand is working to reach Gen Z through partnerships with soccer stars, limited-time offers and a ...
The casual dining chain continues to bring the fight to fast food restaurants with a value offering that now includes chicken ...
CMO Craig Brommers details the next chapter of a tie-up that proved highly successful — and controversial — for the Gen Z ...
As part of its “Cerveza for Fútbol” platform, the beer brand is launching a “Best Seat in the House” campaign across TV, ...
The group delivered its 20th consecutive quarter of growth in Q1 despite the Middle East conflict, which executives said hasn ...
Growth is accelerating for the parent company of Facebook and Instagram, with increased automation improving ad performance.
The motorcycle company gets back to basics in an ad set to Willie Nelson’s “On the Road Again” that will run nationally ...
State Farm is collaborating with Netflix on an integrated campaign around the sports comedy series “Running Point,” per details shared with Marketing Dive. The effort includes both a co-branded spot ...
More free items and an in-store campaign to boost enrollment could help the fast casual giant expand its already considerable ...
The soda giant reimagined the song from its iconic 1971 “Hilltop” ad for an effort that spans packaging, experiences and ...