Seriously Serious” uses absurdist humor to highlight how the marketer is bringing its quality-first approach to the ...
Despite an increase in spending on creators, just 51% of marketers have full clarity into influencer compensation.
The pizza chain has reestablished local marketing co-ops and plans to launch a creative platform in collaboration with new ...
Created with Uncommon Creative Studio, the “It Starts Outside” campaign will roll out globally across social, digital and ...
The Pub That Refused To Die” comes as more brands invest in entertainment to gain an edge in the fight for consumer attention ...
The automaker will utilize Apple TV’s sequential ad capabilities to turn ad breaks into a narrative, “micro-docuseries” ...
George Felix will lead marketing for both Chili’s and Maggiano’s Little Italy, which has lagged behind its sister brand’s eye ...
CMO Tom Gargiulo explains how the sport drink’s refreshed “Choose Better” campaign will be activated around the March Madness ...
The insurance provider’s “Drive Like an Animal” campaign leveraged AI to reduce production time while still considering ...
Kayak is poking fun at millennial travel anxiety in a new brand platform and tagline, “Got That Right,” according to ...
Deeper integrations with the companies’ demand-side platforms and a new Conversion API tool land ahead of the key upfronts season.
A cost-savings plan will impact jobs, but the agency network plans to reinvest in talent in areas like commerce, analytics ...