The network transformed the Sherman Oaks Galleria in collaboration with several brands to boost a new series from Bret Easton ...
Anomaly, which the chain credited for its “audacious, resonant work,” is taking over U.S. creative duties from McKinney.
Global CMO Mark Weinstein explains how the hospitality titan is utilizing creators, AI and loyalty in an evolving advertising ...
The Selena Gomez-founded cosmetics brand’s new effort around its second fragrance spans social, out-of-home, retail and paid ...
Just days after becoming CEO of Unilever in March, Fernando Fernandez made waves by discussing plans to move to a social-first advertising strategy, shifting 50% of ad spend to the channel and looking ...
Planning is still essential. But adaptability has become the competitive advantage. For years, holiday campaigns were built ...
Ad aversion remains a problem but delivering ads with the right context and timing can drive up purchase intent, new Omnicom ...
Liberty Biberty, a fuzzy yellow puppet, takes its name from a mispronunciation of the brand’s name in a 2019 spot that has ...
The partnership spans marketing campaigns, digital content and other branded opportunities across Disney’s media outlets, ...
Content opportunities for corporate, distribution and store staff span newsletters, social media channels, branded content, ...
The rapper offers an unfiltered take on what people are actually trying to say to shore up Zevia’s position around being ...
Brand platform “Natural Intelligence” spotlights tornado chasers and outdoor adventures to reconnect the brand and its ...