Created with agency GentleForces, the Detroit-based design company’s first brand campaign features and was directed by actor ...

Through the deal, the real estate platform can target app users with ads based on specialty consumer segments including fixer-uppers and homebuyers.

The 14-part, non-linear series follows the culinary endeavors of a modern home cook and her eccentric roommate from the 17th century.

Foot Locker on Friday launched a new brand platform that revolves around the retailer’s role in sneaker culture since its founding in 1974, per details shared with Marketing Dive. A two-minute hero ...

The chain is in the process of bringing on a new CMO. Previous marketing exec Andrew Rebhun joined Panera as CMO last week.

Andrew Rebhun will lead all aspects of marketing at the fast-casual chain. He previously was the chief marketer at Cava and El Pollo Loco.

The issue is less about a specific transaction and more about how the ad industry prepares for the ongoing consolidation reality, says Crossmedia's Kaitlyn McInnis.

Coca-Cola, Adidas, Unilever and others reaped the benefits of official partnerships with the global tournament via a variety ...

The trade group wants to bring a shared vocabulary and standards to the industry as measurement tools with little consistency ...

The deal gives creators access to IP from franchises, including Marvel and Star Wars, and Disney a pipeline for vertical ...

The brand is working with fashion photographers to capture trendy tournament looks that do not show white streaks from deodorant.