Before the Toast” shows off the brand’s line of sparkling juices and is part of a larger social-forward campaign which ...
The company offered insight into its marketing model after announcing plans to reorganize around a “global strategy, local execution” principle.
Saint Nick takes revenge on a dad who sneaks a bite of his Oreos in the brand’s first new seasonal work in five years.
The multichannel campaign is supported by “Typecast,” a social series delving into the unexpected viewing favorites of ...
The Campbell Company sauce brand reimagines the concept of a limited-time offer by keying in on how many meals people have ...
The WPP agency launched Echo in collaboration with Creative Artists Agency to meet marketers’ content needs while preserving ...
The brand is the first in the travel category to use AI Sponsored Snaps, which allow advertisers to bring their own chatbots ...
Tweaks to punctuation and phrasing are intended to feel more inclusive and empowering, a spirit captured in ads with Miley Cyrus.
The AI-generated audience simulations may make it more difficult for brands to reach new audiences, writes RYA co-founder ...
A campaign that culminated with the midterm elections sought to engage Americans around a distaste for politics while ...
Sarah Sylvester, who joined the retailer as CMO in March, digs into how a Holiday Tree Farm experience helps meet other ...