Gap is bringing together on-the-rise talent from the worlds of music and Hollywood for a fall campaign centered on its denim lineup, according to a press release shared with Marketing Dive. "Denim on ...

A Love Letter to NYC” arrives amid the growth of the brand’s retail and wholesale ambitions, alongside an evolution of performance apparel.

CeraVe on Tuesday launched a social content series in support of the L'Oréal brand’s Invisible Mineral Sunscreen SPF 50, per details shared with Marketing Dive. The campaign looks to connect with a ...

Developed by PSOne, “Every Jif’ing Thing” sets peanut butter snacking occasions to a remix of classical epic “O Fortuna.” ...

UPDATE: May 10, 2024: Apple has issued an apology for the “Crush” spot and scrapped plans to run the ad on TV. The company’s ad “missed the mark,” said Tor Myhren, Apple's vice president of marketing ...

The trade group wants to bring a shared vocabulary and standards to the industry as measurement tools with little consistency ...

CEO Mark Zuckerberg said that faster revenue gains mean AI investments are paying off, but not everyone is convinced.

The pizza chain’s new campaign encourage consumers to leave feedback about its updated digital ordering experience.

Coca-Cola, Adidas, Unilever and others reaped the benefits of official partnerships with the global tournament via a variety ...

The deal gives creators access to IP from franchises, including Marvel and Star Wars, and Disney a pipeline for vertical ...

PenVine’s Jennifer Schenberg shares the steps marketers need to follow to close the gap between visibility and validation on ...

In-flight Wi-Fi pre-roll helped to drive traffic to a virtual holiday pop-up shop as part of a campaign targeting three ...