OpenAI said that advertising will not influence the answers ChatGPT provides and that ads and sponsored content would be ...

As promises of one-stop, AI-powered solutions proliferate, marketers will need to navigate the changed ecosystem and separate ...

A new typeface and illustration style are complemented by the Google-owned platform’s first motion identity, which mimics the ...

The pact around Gemini technology provides a potential advantage for Google in its race against OpenAI, which also works with ...

Alison Payne, CMO for parent company Heineken USA, explains how the iconic character is being reimagined for the ...

At NRF, executives described major sales wins while acknowledging the social commerce feature is shaking up several retail ...

The Mars candy brand is aligning the blockbuster-inspired collaboration with “It’s More Fun Together,” a creative platform it ...

The duo previously worked together around a Corpse Paint makeup collection that sold out in 45 minutes and racked up millions ...

Chipotle Mexican Grill on Jan. 12 announced that President and Chief Brand Officer Chris Brandt has left his role, effective ...

At NRF’s Big Show, execs from Mejuri, Coterie and Beyond Yoga emphasized the power of community in amplifying brand messages ...

The platform, among the first major retail media networks to pilot Amazon’s Retail Ad Service, has drawn in 175 new brands ...

Sedef Salingan Sahin will lead digital transformation efforts, including in marketing, while CMO Manolo Arroyo’s remit will ...