It's one of the largest partnership assets in sports, second only to venue naming rights, a Rockets executive said.

Lakers fans, Camp Lakers powered by UCLA Health is coming this July. Sign up and improve your skills this offseason. Tickets for Lakers preseason matchups in Las Vegas, NV and Palm Desert, CA are ...

If the Cleveland Cavaliers don’t trade Mitchell, the Los Angeles Lakers will have to pivot to ... two picks in a deal. Is it Austin and Max? Is it just Austin? And you got to have the matching ...

The Lakers, team sources say, would be open to discussing any deal that involves James coming back — including even the maximum three-year, $164 million extension they can offer. Playing through ...

Editor's note: This story was originally published on March 6. On Friday, James' son Bronny James declared for the NBA draft. LeBron James has previously expressed interest in playing with his son ...

As the Lakers were rolling through the final third of the NBA season, their identity complete with Rui Hachimura in the starting lineup and their offense humming, a trend was quietly developing.

The Lakers, in what could be their final off day of the season, watched film and tried to avoid the mistakes of the past while remaining hopeful for the future. Easier said than done. After ...

LOS ANGELES – LeBron James yawned repeatedly during his news conference Thursday night after the Los Angeles Lakers played the Denver Nuggets, and it makes sense. Who could possibly be more ...

Denver Nuggets forward Aaron Gordon pummeled the Los Angeles Lakers throughout a 112-105 victory Thursday to take a commanding 3-0 lead in their first-round NBA playoff series. (Ashley Landis/AP) ...

When the Los Angeles Lakers fired Darvin Ham, the front office also made the tough decision to not retain any of the staff members under him. They let go of all the assistant coaches, even a few ...

Lakers game will be played on Saturday ... There's also an NBA playoffs package deal where you can save $30 when you pre-pay for three months of service on any tier. You can cancel anytime.